Suspension of Google Merchant Centre/Shopping/Ads Account

TEFLC2020
Tourist
6 0 2

I could do with some advice please. I received the following email from google after my account was suspended.

 “We have reviewed the Merchant Center Account and the policy disapproval remains because the Merchant Center Account continues to be in violation of our policy.

Google Shopping requires that merchants provide transparency into the product that's being promoted. It has come to our attention that your Google Merchant Center account doesn't comply with our Program Policies. We have therefore disabled your Google Merchant Center account. Please visit here for more information about our policies.

As outlined in our Terms of Service, Google reserves the right to terminate any user's participation at any time.

We apologize for any inconvenience this may cause, unfortunately we will not be able to reinstate this account and the current status of the products and the account may be beyond fix. Google’s primary objective is to provide safe, relevant experiences for our users. The decision to suspend your account was made after careful review of your account and the low quality landing page experiences promoted through your website. We won't be able to provide you with any further details regarding the suspension of the account.”

Has anyone got any ideas of what the fixes will be? And how likely are google to reactivate my account once I’ve worked on my site? I’m reading that once it’s suspended then that’s it, they won’t reinstate! If anyone could recommend an expert in this matter that would be great.

 

Thanks

Joanne

EmmanuelFlossie
Shopify Partner
853 32 191

Google is suspending a lot of merchants lately and most are related to not being honest about there business and not stocking goods.

The violation you are talking about is related to: https://support.google.com/merchants/answer/6150127

 

While yes, you may have something that can be fixed, without seeing your website or understand your business model, it is hard to figure out.

 

The most common reasons currently are:

Using a virtual office or po box as your business address

Drop shipping without adding any additional value

Having multiple websites

 

Ultimately it is down to trust factor, which is playing a big role now. Google now also uses 3rd party information, so if you have done something in a negative way in the past with a different business, or even with payment gateway, will all have an effect.

I'm a Google Shopping Specialist & a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!)
Need Premium Data Feed Management Support? Get in touch.
Mike184
New Member
2 0 0

Hi Emmanuel,

My site has been suspended https://fiftysevendesignsid.com/ for the same thing 

We have reviewed the Merchant Center Account and the policy disapproval remains because the merchant center account continues to be in violation of our policy.
Google Shopping requires that merchants provide transparency into the product that's being promoted. It has come to our attention that your Google Merchant Center account doesn't comply with our Program Policies. We have therefore disabled your Google Merchant Center account. Please visit: http://www.google.com/support/merchants/bin/answer.py?hl=en&answer=188484 for more information about our policies.

As outlined in our Terms of Service available at http://www.google.com/support/merchants/bin/answer.py?answer=160173&hl=en, Google reserves the right to terminate any user's participation at any time.

We apologize for any inconvenience this may cause, but unfortunately we will not be able to reinstate this account and the current status of the products and the account may be beyond fix. Google’s primary objective is to provide safe, relevant experiences for our users. The decision to suspend your account was made after careful review of your account and the low quality landing page experiences promoted through your website. We won't be able to provide you with any further details regarding the suspension of the account.

Is there any advice you could give me?

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EmmanuelFlossie
Shopify Partner
853 32 191

While some businesses that are print on demand can advertise generally, this is not allowed as products need to be stocked to ensure deliverability. Reference: https://support.google.com/merchants/answer/6150127#:~:text=Unavailable%20promotions

Why others can sell is due to a high trust factor.

What I recommend you do is first work on your trust factor, I have written a basic article for enhanced listings, which is also part of other Google Merchant Center-related areas: https://feedarmy.com/kb/requirements-for-enhanced-listings-on-surfaces-across-google/

I'm a Google Shopping Specialist & a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!)
Need Premium Data Feed Management Support? Get in touch.
Mike184
New Member
2 0 0

Thank you for your help - I will read the article and do what you suggest.  Much appreciated.

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Keith_Hennigan
New Member
2 0 0

I had my Google Merchant Center Account suspended as it did not comply with program policy. My store was paused at the time due to covid stock issues. It is no longer a viable business but if I cant get this resolved will I have issues creating another Google Merchant Center Account for another store in the future.

 

 

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EmmanuelFlossie
Shopify Partner
853 32 191

Generally, the rule is 1 business = 1 website.

Creating multiple accounts may indeed cause it to get suspended too.

I'm a Google Shopping Specialist & a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!)
Need Premium Data Feed Management Support? Get in touch.
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Keith_Hennigan
New Member
2 0 0

The only reason I still have the website open is to resolve the Google Merchant Center Account suspension it currently has no products or promotions. I have been looking into a new website completely different to the old one but wondering is it possible to have new website new Merchant Center Account.

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Alex_Hope
New Member
1 0 1

Hi Emmanuel,

Have also JUST opened my store and have had my Merchant Account suspended. Am working through some of the issues in my feed thanks to your article:
https://feedarmy.com/kb/requirements-for-enhanced-listings-on-surfaces-across-google/

Also, for anyone else having issues, this is a great resource too. https://www.storegrowers.com/google-shopping-feed/

 

Appreciate your posts!!

Ellikumo
Excursionist
21 0 4

What are you supposed to do if you are just starting up your business and operate from home but don't want to provide your home address or phone number?

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