Trying again — icon columns with text on product pages, they're everywhere, but how to implement?

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I'm not talking about a static image as shown in so many tutorials, I'm talking about dynamic badges that reflect the actual product shown, for example, a shirt might have a shirt icon vs pants and may have different care icon (dryer vs no dryer). Is this custom fields? A table in the description HTML? Crazy how these are on so many sites, but no real instructions on how to use, install, etc. Ideas?

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