Google Ads are taking customers to my products but they leave without buying.
Hi Good people,
Kindly assist what could be the reason people who are being led from google ads to products on my website leave without buying. Only very very few proceed to checkout but then abandon the cart and cart recovery emails had never yielded a sale despite offering some discount on the last of the three follow up emails.
Same products are being bought on a platform where I pay a commission for listing, so I thought of making an online store to increase the profit I get from a sale.
For example, if someone searched on google for a Smart LNB, click here to see the landing page linked to the AD. The customer will then click on the item they want and leave the site within an average of 20 seconds, they don't go to About Us or Contact Us, so I put the issue of trust as second.
Your views are welcome, even brutal as long they are honest.
Thank you in advance.
Hi, Hillary! Maggie, a Shopify Partner here :)
I’d be happy to help. I understand you are getting clicks from Facebook ads on your target keywords, from your relevant audience, and deliver the product they are looking for, but still have no sales? There could be few reasons for that - consider searching for the phrase you are targeting on Facebook and see what comes up - how do you present yourself amongst the competition? Are your target customers actively using Facebook and are prone to make a purchase after seeing an ad on this social platform?
Have you considered other ways of getting traffic? Facebook ads can work, if done correctly and optimized for the right audience. However, there are plenty of different ways you can drive an organic, relevant traffic [much cheaper] than ads.
First, let’s focus on what we can do to improve your store front.
Your logo is too small to see the details clearly:
It is difficult to see what it represents.
Consider getting a professionally designed logo, on a transparent background, in order to improve the look of your store.
SEO score: 54/100
If you would like to learn more how to boost your sales and drive more relevant, organic traffic to your website, please book your business consultation today. Also, consider investing in a professional website redesign by an authorized Shopify Partner. We can optimize your store for an online user and for SEO in only 10 days.
If you liked this website review and would like to receive feedback on your website, please order your Full website critique today:
Skyrocket your Christmas traffic with 12 Weeks of Christmas marketing package!
Hi Good evening to everyone
Many reasons quit people without buy your product.like product quality,not satisfy your quality,your service.so our company provided best ebrandu online store management.your website related all information and redesign your website.each and everything manage ecommerce tool.it is best options
I think the issues is about my website, not products because I am getting sales from same prodcuts but from a different platform which is not my website and we are always getting extremely positive comments about our service.
I thought of having own website but to my suprise people are not buying. They don't even check other pages like contact us, about us, etc.
Thanks for your contribution.
Thank you is too small a word for the time and dedication you put on reviewing the website. You have gone extra mile, thumps up.
I will surely work on getting the logo redesigned, would you recommend a name change? One person said the name Vardox PBC is complicated.
I will tackle all your suggestions implementing them one by one but some are beyond my undertanding e.g. adding a redirect command, meta title and description, H Tags and the Word Cloud. Hopefully it does not cost too muh to get help of an expert like you.
Many thanks for the review.
Cart abandonment happens more often than you might think. The average abandonment rate is 70-80 percentdepending on your sector, but it is rarely the end of the shopping experience if you take action.
Emails prompting customers to return to a site and complete a purchase, so-called abandoned cart emails, can be extremely effective and are a cornerstone of e-commerce email marketing. According to SaleCycle, cart abandonment emails are opened by the recipient in about 46 percent of cases and about 35 percent of those clicks lead to sales. At the end of the day, every abandoned cart email you send is worth $5.64 in revenue.
The trick is that you have to send the right email at the right time. Timing is one thing. Ometria writes that cart abandonment emails sent in the first 20 minutes that someone abandons a cart have a 5.2 percent conversion rate while those sent in the first hour have a 4.5 percent conversion rate. Wait 24 hours before you send an abandoned cart email and the conversion drops to 2.6 percent.
The other side of cart abandonment emails is that you have to send the right one. Here are five abandoned cart emails for Shopify that you can start using today:
Perhaps I missed some of the first steps to address:
1. Segmentation - Who are the ads going to...
2. Ad content - What does the ad say do they land where they expect
3. Google Conversions are always low compared to other avenues
Couple things to consider doing:
Free Trust Seals with Reviews Generation to increase conversions - https://apps.shopify.com/trust
Free Ads Exchange - https://apps.shopify.com/ads
Free Conversion Checkout Timer - https://apps.shopify.com/conversion