How do I make sure I keep the SRP for Glow Threads at our standards and not get undercut by my retailers?

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So we are very excited about our new product Glow Threads. We invented a way to draw on fabric with lights and lasers. Our main source for sales is festivals and we don't care what they resell the garments for in person. $40-50-60+ But online is a different ballgame and we want to hold a SRP for $39.99 while giving the best price we can to retailers. 


Any my advice on this matter would be amazing. We consider wholesale 1,000 plus units and bulk 50-999 I guess we could even dropship for people but I have no clue how that works. So links or anyone with success with any of the above contacting us would be amazing!