Pre Orders or Email Capture?

[jmaryne]

Hey everyone!

I'm in the final stage of my product sampling. However, I wanted to get the community's feedback on the best options. Before even putting in an order to the manufacturer - To measure demand and order volume -

1) Should I accept pre-orders on our site?

Or

2) Capture emails to be notified later when the item available for sale?

I'm not sure if there's a stigma with pre-orders on new websites so I am considering the second option. Any insight would be great!

[Greg_Gorzkowski]

Hey! 

My personal opinion would be email capture, just due to the fact that if you're using preorder, you'd have to use an app to manage your sales like https://apps.shopify.com/pre-order or https://apps.shopify.com/preorder-me which are both great, but will take some time to set up.

Especially for a new shop, I feel like most of the attention should go to the product, and making the website as nice as possible, not back end features :)

If you need help setting anything up let me know! 

Best of luck :)

cheers

[jmaryne]

Gotcha :) Thanks! Seems to be the right option after asking a few other people.

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