UTM parameters tracking issue for multiple orders placed from same link.

[ranjithnm]

I'm using UTM parameters to track orders from marketing links. The first order placed through the link is tracked correctly, and I can retrieve UTM parameter details from the conversion summary. However, if a customer tries to place another order without revisiting the link, the order is not tracked, and I cannot find UTM parameters in the order conversion summary. Does anyone have any ideas about this issue, and are there any alternative solutions available?

[Liam]

It does sound like completing the order resets the referral path - so I'm not sure if this is natively supported. Also curious to hear from other folks in the community. 

[ranjithnm]

@LiamIf I use a "ref" parameter instead of UTM parameters in a marketing link, the same issue arises. I can track the first order by referring to the Conversion details, but in subsequent orders, the "ref" parameter is not available in the Conversion details section.