How can I achieve my first sale on a new platform?

[daven2]

hello. I am new to shopify and I am trying to find a way to get my first sale. https://b777b9-83.myshopify.com/ how can I help my business grow..

[PageFly-Kate]

Hi @daven2,

This is Kate from PageFly - Shopify Landing Page Builder app.

Congratulations on taking the first steps in the eCommerce journey. Drawing from my extensive knowledge in CRO (Conversion Rate Optimization), I would like to recommend a few suggestions to enhance your conversion rates and get the first sale:

1. Add favicon

Favicon is a small icon used on web browsers to represent a website or a web page.

It will increase your brand appearance and make your website more professional. You can use your logo as the favicon.

2. Increase brand appearance 

Since you're at the initial stage of establishing your online store, it's crucial to concentrate on developing your brand and enhancing its visibility across the Internet. I'm excited to share with you some tailored suggestions that can effectively spread your brand's name and build a strong foundation for your business: 

- Increase the size of your logo

- Add a compelling story to your hero banner. This will help your customers understand that we are collaborating towards a shared objective. Brand narratives not only build credibility but also foster trust, leading to increased conversions. For example: 

- Enhance the visual aids, such as images or videos, can significantly improve engagement and comprehension.

3. Add a benefits section 

You can capture a new audience's attention by establishing brand authority and highlighting the benefits of your products. 

Consider placing more emphasis on free shipping & returns worked because these practical benefits were the next barrier to purchase. For example: 

4.  Elevate your product display 

You are showing multiple items on your homepage, which is good to catch the customer attention.

 However, there's room to elevate this strategy through improvements in typography hierarchy, CTA button design, copy quality, and personalization. 

For instance, ensuring your copy vividly portrays product usage can significantly draw in customer interest. A well-executed typography hierarchy that emphasizes the most critical elements, like product price, alongside a CTA button with an attention-grabbing color, can greatly enhance the shopping experience.

Moreover, implementing personalization into your product displays can deliver better customer experiences, potentially increasing conversion rates. 

Continue your excellent work and remain patient. Hope my opinions can help you in your journey. 

Best regards, 

Kate | PageFly