Ads Manager Website Purchases are not properly linked to Orders on Shopify

1 0 0



I have used Add Pixel for Shopify Ad function and gone ahead and tried to create the url to track purchase on the order confirmation page of my website (after placing an order myself) and also track buttons for things like add to cart - however I think I have done it wrong.  My ad sets are telling me there have been 4 website purchases when there have been none and I am very confused as to why the direct url for purchase doesn't align with website purchases on ads manager. Can someone please help with optimizing these events please?  

Replies 0 (0)