Can I automate customer emails based on product purchases?

[shapeemarketing]

Hi, May i know if it's possible to create automation on Shopify email when customer purchase product X, then the trigger will send them an email related to the product? Eg: How to use product X, lifespan of product X, reminder to register the warranty of product X. 

Thank you. 

[DaisyVo]

Hi @shapeemarketing 

Yes, you can automate customer emails based on product purchases in Shopify. Follow these steps:

1-Use Shopify Email:

• Go to Marketing > Automations in Shopify.
• Create a new automation for "Post-purchase emails."
• Customize the email content to include product-specific information.

2-Third-Party Apps:

• Install apps like Klaviyo, Omnisend, or Shopify Flow for advanced email automation.
• Set up workflows with triggers like product X purchase to send specific emails.

3-Tag Customers:

• Use Shopify Flow (if on a Shopify Plus plan) to tag customers who purchase specific products.
• Automate emails based on those tags.

If you have other questions, feel free to ask me.

Best regards,
Daisy