E-commerce lead generation tips

17 0 0

what are e-commerce lead generation tips to explode your site ?

Replies 10 (10)
New Member
7 0 0

What are you selling and are you using any form of paid advertising right now?


Shopify Partner
11 0 2

Hi @MaheenNayyer,


A few quick tips:


1) Google/pinterest paid ads

2) Write guest blogs for other websites related to your niche

3) Accumulate backlinks (writing guest blogs is a part of this)

4) Send your product to 'influencers' so they can review it and tell their audience to check it out

5) Optimise your site for SEO, make sure product titles and descriptions are up to date.



Brad @ BestEver Digital


Shopify Expert
116 3 12


Well, it totally depends on your product line and your target audience, which type of lead generation program you should choose, so please share your website with us, meanwhile, you can go with these tricks for lead generation,

1. Take your pipeline Sales to social media for boosting
2. You should have correct data about audience
3. Have the right tools on site to track your layer.
4. Value over quantities. Consistency over quantities.
5. Rating Potential Quality.
6. All Check your competitor
8. Capture details on your website.
9. Using marketing automation

I hope it helps. thanks


CedCommerce | Digital Marketing Services

Digital Marketing Analyst
Skype: live:.cid.9de4dafff918787
151 7 39

It depends on what stage is your store:
-size of it
-age of it.
You can't implement the marketing /sales strategies of brands who are bigger or smaller than you in X times... So you need to give more details.

Let's imagine that you are a start-up and you need more lead and sales, one of the stones to success is the availability of reviews to your products. With eScraper you can gain these crucial reviews to your store to get your first leads and sales.


Alex with eScraper
Extract any data from any website into your Shopify store.
Shopify Partner
332 11 40

Hi Maheen,

The main purpose of lead generation for eCommerce is to reach out to potential customers and create awareness about your brand, products, services, or in other words, give them a reason to visit your store.

This will lead them into a funnel that converts them into buyers and potential repeat customers. I'll list some quick strategies in order to generate more and more leads for your e-commerce business:

  • Set-up an email list
  • Create different types of lead magnets (can be a guide, ebook, checklist, lookbook, cheat sheet, toolkit, video, software, discount, survey, etc showing what customers can get from your business.)
  • Offer discounts and deals + Offer free trials or giveaways
  • Use Call to actions effectively
  • Optimize your website for SEO
  • Use remarketing campaign
  • Nurture your leads with Livechat
  • Be trustworthy

If you want a specific guide of these strategies, read our full article here on how to create a winning lead generation system for your e-Commerce store.

If there is anything else I can help you with, please let me know, I'm happy to help!



I'm Jason Dao, Manager of Research & Development Department at Avada Ecommerce.
Shopify Partner
245 2 11


The leading eCommerce generations tips from my point of view are:
+ Target to your customers through organic content.
+ Create search ads with extensions.
+ Offer attractive benefits through supporting apps.

The number of stores on Shopify is constantly increasing over the month and years. Merchants have to encounter a lot of competitors, therefore, take advantage of the application that does help your store is essential. Here I want to mention more detail about the third leading eCommerce tip: offer appealing benefits through supporting-Shopify apps.

Working as a Shopify Partner, I understand the effectiveness of those apps if business owners make out the way to leverage it, I wanna specify about Up-sell and Cross-sell for business. Since Upsell and Cross-sell turn out to be 2 main factors that significantly drive both customer loyalty and brand recall.

Upsell and Cross-sell Smart Tool is the newest Shopify app providing eCommerce stores the ability to upsell and cross-sell. Within a short span, it has received an excellent response from e-store owners.  
With Upsell and Cross-sell Smart Tool, merchants can offer their clients from target products to bundles to skyrocket sales for their stores. This app offers and friendly interface and creates excellent value deals, attaching discounts to your offers. 

Therefore, I highly recommend you take a look at this! A "trend" that you should not miss. 

313 7 46

In lead generation for e-commerce, culture is an expression of satisfaction with your product or service. Online store information indicates interest by specific actions, such as clicking on your ads, following your name on social networks, or joining included in your email.

Search Engine Optimization (SEO)

Think about how your customers can shop online with the products you want. Most of the time, they search by what they are looking for in search engines like Google.


SEO strategies improve your site to help your site interpret search results. This allows customers to find you and focus on your budget and those who are looking for your product.


Shopify Partner
159 2 25


One of the best ways to start with ecommerce lead generation is to build an email list and/or SMS subscribers list and send them the information about the most recent updates and promotions on your store.

SMS might work better for sending out alerts and updates that are time sensitive and require immediate action. Email marketing is great for long-form communications and building relationships with your customers.

We have put together an article that will help you gather insight on different channels, such as email, SMS, and Facebook Messenger. Check out their benefits and differences. And good luck with generating leads!

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  • Offer value to your audience through great content
  • Optimize your content and sales pages for SEO
  • Create search ads with extensions
  • Offer discounts and other attractive benefits
  • Keep the reader on the site
  • Avail yourself of cookies and push notifications
  • Offer a freebie
  • Run remarketing campaigns
  • Host social media giveaways
  • Identify user behaviors on your site
  • Simplify the checkout process
  • Use email marketing strategically
313 7 46

E-platform is a vast network that helps you connect in the whole world not only to connect with people but also a way to generate leads for your business and it’s a result-driven platform for the same.

So here are some tips for E-commerce businesses.

>> Set Up An Email List

>> Design an Optin For Your Email List

>> Nurture eCommerce Leads With Live Chat

>> Offer a Discount

>> Use Gated Content

>> Make a Time-Sensitive Offer

>> Optimize Your CTAs For Ecommerce Lead Generation

>> Offer a Free Trial

>> Use SEO to Help Leads Find You

>> Show Different Campaigns to Returning Visitors

>> Optimize Your Site For Mobile Conversions