Facebook ads active but stop working ?

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Hi , i started my ppe ad for 2-3 days get over 100 likes and shares and so many views then i optimized to View Content for 2 days got almost 100 link clicks and 70 VC then i optimized to ATC but the ad give me result for maybe 1 hour then when i check back after hours i dont find any progress the same link clicks and impressions , my daily budget isnt over yet .
So it is normal should i wait or fix it ??
Thank you .
Reply 1 (1)
Shopify Partner
130 9 21

ATC ads are much harder to get spend and get a result with because they are only serving to people who are most likely to make a purchase from you. If you are just starting out with Facebook Ads, I would continue with PPE and View Content ads until Facebook has enough data to better serve your ATC ads. 


Good luck!