Promotion image

Facebook Ads Conversion

11 0 2

Can someone explain to me when on Facebook Ads I put the purchase conversion option I get 0 additions to the cart and 0 payments initiated, but when I put the initiate checkout conversion option I already start to get positive results, can someone explain to me why?

Reply 1 (1)

11 0 2

Which do you recommend I use?

Community Blog Articles

The 9 Questions You Need To Answer When Starting a B2B Store

Starting a B2B store is a big undertaking that requires careful planning and execution. W...

By JasonH Sep 23, 2024

page_thumb_platform Cropped.png

Get ready for peak holiday selling season 2024

By investing 30 minutes of your time, you can unlock the potential for increased sales,...

By Jacqui Sep 11, 2024

03 leaderboard.webp

Highlights | Top Contributors August '24

We appreciate the diverse ways you participate in and engage with the Shopify Communi...

By JasonH Sep 9, 2024