FB ads vs Pixel, not the same data ?

Stefos
Excursionist
23 1 0

Hey guys i got a problem my pixel is saying i got 4 purchases but the ads manager got only 1 😕

 

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Replies 8 (8)
Stefos
Excursionist
23 1 0
DuaneBrown
Shopify Expert
1568 152 933

FB Pixel shows all data passing through your site....this can include people who bought but not because of your ads. Ad manager only shows purchases from your ads.

We help ecommerce & DTC brands create, manage and scale profitable PPC campaigns: TakeSomeRisk.com

P.S. Take my Google Shopping Course and help grow your revenue this month.
Stefos
Excursionist
23 1 0

thanks for your anwser right now i got a sale from social, my ad is still saying 2 purchases.. Does it need time to sync?

DuaneBrown
Shopify Expert
1568 152 933

Data is never real time... there could be a delay in reporting on the ad platform.

We help ecommerce & DTC brands create, manage and scale profitable PPC campaigns: TakeSomeRisk.com

P.S. Take my Google Shopping Course and help grow your revenue this month.
Stefos
Excursionist
23 1 0

Its been about a half our now, is this normal ?

Stefos
Excursionist
23 1 0
Stefos
Excursionist
23 1 0

The data somehow dont match i dont know what im doing wrong .... i just do fb ads this is the only thing im doing for advertising ..

Stefos
Excursionist
23 1 0

no one?