FB Pixel not matching Products with Catalogue (been trying to fix this unsuccessfully)

[SergioGP]

Hi guys,

Been banging my head on this for the last 2 days, hopefully, someone can help me figure out the unchecked checkbox.

What I've done:

Created Pixel on Business Manager Account which is tracking data (as shown on print screen)FB Pixel activityFB Pixel Helper

Created FB Catalog with CSV data feed, with matching ID's

created catalog manually initially; didn't work.

created catalog trough Shopify integration; didn't work.

Catalog Settings
Catalog Product

Is there anything obvious that I'm missing?
I feel like this should be way easier then what I've been through.

Thanks for your reading time, and your help.

[Paula · Accepted solution]

Hi @SergioGP,

Paula here from Shopify. Good question!

Considering all your screenshots and error presented it looks like you are trying to associate your product catalog with your Facebook Pixel.

I must clarify that products catalog is owned by Shopify. This is the behaviour expected when the Facebook channel is connected to any Shopify store! It is not possible (or required) to change the ownership of this catalog.

Because of this, the merchant needs to create a separate, self owned product catalog and add a product 'feed' to it instead.

• You will be able to obtain a product feed URL through the Flexify: Facebook Product Feed app:

You then need to add your feed URL to a new product catalog following these steps:

1) Open your FB business manager account then click assets > catalogs:

2) Click ‘create catalog’:

3) Select a category such as ‘e-commerce’: 

4) Select ‘upload product info’ and ensure you own the catalog:

5) View the newly created catalog then click product data sources > add data source > add new product:

6) Select ‘use data feeds’:

7) Select ‘set a schedule’ then paste the feed URL provided by Flexify:

😎 You can then connect your Facebook pixel to your catalog by going to event data sources > connect to tracking:

9) Then select your pixel ID from the list of available pixels (ensuring it matches the one that’s been added under online store > preferences in your Shopify account). Then click ‘done’:

After those steps this catalog can now be used for dynamic ad purposes.

Hope that helps and don't hesitate to ask should you have any other questions. 

All the best, Paula.

[Paula · Accepted solution]

Hi @SergioGP,

Paula here from Shopify. Good question!

Considering all your screenshots and error presented it looks like you are trying to associate your product catalog with your Facebook Pixel.

I must clarify that products catalog is owned by Shopify. This is the behaviour expected when the Facebook channel is connected to any Shopify store! It is not possible (or required) to change the ownership of this catalog.

Because of this, the merchant needs to create a separate, self owned product catalog and add a product 'feed' to it instead.

• You will be able to obtain a product feed URL through the Flexify: Facebook Product Feed app:

You then need to add your feed URL to a new product catalog following these steps:

1) Open your FB business manager account then click assets > catalogs:

2) Click ‘create catalog’:

3) Select a category such as ‘e-commerce’: 

4) Select ‘upload product info’ and ensure you own the catalog:

5) View the newly created catalog then click product data sources > add data source > add new product:

6) Select ‘use data feeds’:

7) Select ‘set a schedule’ then paste the feed URL provided by Flexify:

😎 You can then connect your Facebook pixel to your catalog by going to event data sources > connect to tracking:

9) Then select your pixel ID from the list of available pixels (ensuring it matches the one that’s been added under online store > preferences in your Shopify account). Then click ‘done’:

After those steps this catalog can now be used for dynamic ad purposes.

Hope that helps and don't hesitate to ask should you have any other questions. 

All the best, Paula.

[SergioGP · Accepted solution]

Thanks @Paula that worked like a charm.

My inside nerd still wanted to know why I didn't work in the first place, and it might help other people to figure it out.

So the problem is a simple wording ambiguity.

I was trying to match Shopify's given "content_ids" (from Pixel Helper) with the "Content ID" in my facebook catalog.

Shopify's "content-ids" matches FB catalog "Content ID"

The solution is that the Shopify's given "content_ids" has to match the "Item Group ID"

"Content ID" is for the product variation number!

Anyways it works for me!

I'm still going to set up the Feed trough CSV for easier bulk update.

Thank you for you time!
(I appreciate the fact that you also uploaded explanatory pictures like I did)

[jaihowitt]

Hi Sergio, 

How did you match the ID's in the first place? 

The id's i get from the pixel and the product catalog are different and i cant seem to figure out how to change one (or the other) to match them like you described in your last message. 

Any help is greatly appreciated!

Jai

[SergioGP]

Hi jaihowit,

Apologise for the late answer, hope you've either figured it out or that this answer will help you.

So to the ID's;

Shopify's product ID you CAN NOT change. You can find out the ID given by Shopify with the help of a browser extension called Facebook Pixel helper.

And so your only option is to change the ID where you can.

Which in this case is in your facebook catalogue.

Now, there's a couple ways to do this:>

• Either by downloading an additional plugin on Shopify like Flexify
• By creating a CSV datafeed that you upload to Shopify

Let me know if this helped you out.

Cheers,

Sergio

[Tom_and_Juli]

Hi @SergioGP, maybe I'm wrong in regards to this particular context but I think you and others are missing an important point. You should add OpenGraph meta tags to your theme.liquid file, just like FB explains here: https://developers.facebook.com/docs/marketing-api/catalog/guides/microdata-tags Of course you have to change them to be dynamic. Here is an example of dynamic OpenGraph meta tags, I used those to enable Rich Product Pins for my Pinterest account: https://www.curiousthemes.com/blog/setup-pinterest-rich-pins-for-shopify

Please if anyone knows how to turn the Facebook OpenGraph meta tags into dynamic Shopify ones *let us know*. 

Thanks and my best,

Tom

[Sisaid]

It worked for me! Thanks a lot!

[yingming]

Hi @SergioGP 

I've done what you've described here, but is still unable to see any "Events with matched content IDs".

My Shopify Content ID is already matching the Item Group ID.

Appreciate your help, been trying to solve this but couldn't find an answer anywhere.

Best regards,

Ying Ming

[SergioGP]

@yingming 

Make sure your adblocker is off when using your "Facebook Pixel Helper" to confirm that the pixel is communicating properly with the catalog.

[romchy]

Hi, Yingming, DmitryV

Romchy here from Shopify Feed Product.

I’ll explain the steps now to you how to solve your problems so that you can safely go about your business tasks)

- Getting Pixel Facebook:

A pixel can be created from two different Facebook accounts:

1. In your personal account in events manager;

2. In Business Manager (recommended). I’ll tell you more about him:

- Create a Business Manager if you don’t have one, if you have one, make sure that you are an administrator.
- Go to the campaign settings in Business Manager
- Choose your company
- Click Data Sources
- Select Pixels
- Click + Add
- Enter a pixel name
- Not necessary. Enter the site URL.
- Click Continue.

- Insert pixel ID from the beginning:

1. Log in to your shopify account.
2. Enter the store
3. Insert the pixel id:
     a) go to sales channels,
     b) go to the online store,
     c) go to preferences
     d) we find the facebook (Instagram) pixel ID field, and insert the ID of our pixel into it.
4. Save below.

- Now upload the goods from shopify to facebook (Instagram):

1. Install the feed product application here
2. Activate the free version
3. Take the link to your feed in the facebook Instagram tab. More detailed instruction https://feed-product.com/help_center/how_configure.html

4. Follow the link to connect catalog https://www.facebook.com/products
5. Click on create directory and connect the link taken from Feed product. Here is a detailed step-by-step instruction: https://feed-product.com/help_center/how_setup_facebook_catalog_feed.html

Now you have all the tools to create a dynamic remarketing advertising campaign and attract a thematic audience. You can also work with those who left the basket of your store and return them to complete the shopping)!

Good luck with your advertising campaigns)!

___________________________
romchy | Application consultant
Feed Product

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  - For more information, visit the Shopify Feed Product Help Center.

[DmitryV]

Hi

But where I can find "Item group Id"?

[SergioGP]

@DmitryV 

What have you tried so far?

Did you fallow @Paula Step by step process?

[jsueprez]

Hi, I just having the same problem than you, i can not use feed product because i don't have point of sale... If i have a product in my store which i am advertising in fb, but when i tried to upload to facebook shop i can't because I suppose fb doesn't like my description. Is it mandatory to upload this product to the facebook shop?

Everything was ok till I get an issue pixel message saying that 88% of add to cart fewer

[DavideZerbini]

Have you solved the problem?
Guys I’m so sick of this stuff... I struggled the whole day, I used Flexify, I used CSVs, I used the pixel to upload my products, but I always get the same error and fb says that 100% of my pixel fires doesn’t have a matching content product ID... I checked ids through the pixel helper, they are the same ID inside the catalog. I tried switiching for both columns (content ID and the group ID). I also tried by adding the Facebook shop channel in Shopify (it creates a catalog where Shopify is admin and I cannot connect my pixel) and last but not least I tried creating DPAs following the dedicated section in Shopify (under Marketing voice) which led me to the creation of a new fu***n pixel (which obviously doesn’t contain the old ATC, ViewContent, Purchases, etc...)

I’m stuck. Please help me

[Tom_and_Juli]

I hear you man. You wrote this only 6 days ago. Did you sort it out? I found out about this yesterday evening and couldn't solve it. It used to be "fine" (?) b/c I used to use the personal Ads Account, pixel, audiences and catalog and have only newly made a Business Manager for myself. Shame on Facebook for not allowing personal prepaid accounts to be connected to Business Manager. I had to start fresh in many ways. 

Anyway, what was your way of solving this mess with the new catalog?

Thx,

[romchy]

Hi, DavideZerbini, hellsugar.

Just use the working app  Shopify Product-Feed - Facebook Google and everything will work for you!

Use the help center:
https://feed-product.com/help_center.html
https://www.youtube.com/channel/UCWU-cQYQog1rDbEVcMbhmPw/

__________________________________________________________________________

★ Did my post help? If yes, then please like and accept solution. ★

romchy | Application consultant
Feed Product

→ Ask to launch an effective advertising campaign @ Write to WhatsApp 
→ Get Free Guides for Store Sync @ Shopify Feed Product Help Center

→ or Video Help Center Shopify Feed Product
→ Want to get new features? Add Feed product app to your store @ Add app Feed product

[Walt95]

Thank you for clarifying that!! It really helped me out to understand the difference in wording btwn FB and Shopify.

[JoakimAnder]

Yes, but how do you even change Group ID. Facebook keep telling that it's impossible.

[romchy]

Hi, JoakimAnder.
My name is Romchy. I'm from Shopify Feed-product support.

In this situation, the main thing is that the offer ID is correct in the feed and the FB pixel is correctly installed on your store. Everything else is a matter of technology, they are compared when the user enters the product card on your store. And your products can be displayed using retargeting technology and catch up with those who left the cart without finishing the purchase.

Here is a help center with examples and video instructions, use for free: HELP CENTER Feed-product.

__________________________________________________________________________

★ Did my post help? If yes, then please like and accept solution. ★

romchy | Application consultant
Feed Product

→ Ask to launch an effective advertising campaign @ Write to WhatsApp 
→ Get Free Guides for Store Sync @ Shopify Feed Product Help Center
→ Want to get new features? Add Feed product app to your store @ Add app Feed product

[codal-vparmar]

Awesome.. Thanks a lot.

[SergioGP]

You're welcome!

Glad to hear that it helped you out 🙂

[yingming]

Hi @Paula 

In this case, if the catalogue owner will be Shopify and we are not able to connect a fb pixel to the catalogue, what's the point of creating this catalogue, especially if we are required to create a separate catalogue using Flexify?

Can you please kindly clarify this? I've been searching in the forums for a long time but couldn't find a solution.

Thanks a lot!

Best regards,

Ying ming

[newbohochic]

I have followed what you said, but the event still reports an error and the display does not match. What is the problem? Is there any way to fix it

[hellsugar]

It did not work for me, with Flexify it keeps giving me the error since the Shopify ID taken by flexify works at group level, not variant and keeps throwing the same error, the managers of Flexify told me that they have to fix Shopify.
but if this application gives me the same problem as the Shopify catalog. Why would it be installed? I need answers

[austinsarwar]

Cant find event data sources 

[coldattitude]

Hey Paula,

Is there a way you can re do this process on the most recent Facebook Commerce Manager Layout. Facebook has changed around some buttons so im getting lost.

I did everything as you did (as best as I could). However, after all that I am still receiving the error.

Anyway you can help me out here please?

[Rients]

Hi Paula, 

I followed every step but I get the Following errors in the Catalog. 

Pixel has low event source match rate

Some content_ids sent from pixel fires by this pixel do not match any catalog associated to the pixel, This could be because your catalogs aren't up to date, or because the item IDs in your catalogs don't match the content_ids in your pixel

Missing of invalid information These events cannot be tracked due to missing or invalid information.

I made sure I followed every step but I cant seem to connect my Pixel with My Catalog. My Pixel is connected to the website. 

I uploaded my Catalog with Facebook Product Feed (FLexify) but it doesn't seem to work, I put in 5/6 hours yesterday and I'm not even on inch further. 

This are my errors, I tried uploading the catalog a couple times. The Pixel is the same as on my website (SHopify).

Could really use some help. 

Kind regards 

[Nick]

Hi everyone,

I'm just following up from Paula's initial post. The Facebook and marketing channel was revamped and changed recently which is why there might be some errors right now. For anyone who's using the Felxify app, your best port of call would be to contact the app developers directly and let them know of any errors you might be encountering. You can contact them directly on their website here or by emailing them at shopify@flexify.net.

For anyone not using Flexify, there are some common errors with this since the change. Let's looks at them below: 

"CAN'T MATCH PRODUCTS" ERROR

This is likely to be caused by not having the products in their catalog on Facebook that the extension is referring to. When you connect the Facebook Shop in Shopify admin, Shopify generates a product catalogue for you that is made by Shopify, not the store owner.

The Facebook pixel helper extension will show this: 

The event is only for dynamic product advertisement which the merchant has to set up on Facebook. The content_id is only useful when you need to run dynamic product ads, which is part of the ViewContent Event. The expected default event from Shopify's integration should look like this:

If you are seeing errors, like the error displayed below, it's because Shopify's Facebook Shop channel generated catalog is a read-only catalog that cannot be used for dynamic ads, and to get the content_id on the product they must set up Dynamic Product Advertisement via the Facebook Channel or a third-party solution.

For any unmatched products error that looks like this warning message: 

To confirm what catalog this is referring to. You can click Investigate in Catalog Manager in the above screenshot. From there, confirm if the catalog is supported by Shopify or not. A store owner will need to reach out to whoever configured that integration in the first place to see how to resolve it.