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Google Ads Conversion tag not working even following Shopify and Google procedures

Google Ads Conversion tag not working even following Shopify and Google procedures

Marcos_Costa
Tourist
3 0 1

Hello everyone!

 

After installing Google Tag Manager and successfully installing the remarketing and conversion link tags and getting them to work, I'm having trouble getting the conversion tag to work.

 

Google Tag Manager and Google Analytics tags have been added to the theme.liquid file. I'm testing the site with the Tag Assistant in Debug mode where I can test the other Tags to verify that the Conversion Tag is not being fired.

 

Also, I have test payment mode turned on and I use "Mercado Pago" (with Transparent Checkout) as gateway.

What could be happening?

Replies 2 (2)

EmmanuelFlossie
Shopify Partner
3456 264 833

If the conversion tags are not fired, then most likely you did not add them in Settings > checkout > additional scripts.

 

If you like a step by step guide: https://feedarmy.com/kb/adding-adwords-conversion-tracking-to-shopify/

Get in touch with Emmanuel: a Google Shopping Specialist, Google Ads Diamond Product Expert, and also a a Google Product Expert Education 2021 & Tailwind 2023 Award winner.
Need Google Merchant Center or Google Shopping support?.

Nimra007
Shopify Partner
31 0 0

Hi,

I hope this message finds you well. I am writing to suggest the integration of the Infinite Google Ads Conversion Tracking application into our Shopify store. This application offers several key benefits that can significantly enhance our online marketing efforts and overall business performance.

1. Accurate Conversion Data
2. Improved ROI
3. Enhanced Customer Insights
4. Streamlined Setup
5. GA4 and UET integration
6. Enhanced conversion tracking

7. Compatible with shopify checkout extensibility

 

I have personally used the Infinite Google Ads Conversion Tracking application in previous projects, and I have seen firsthand the positive impact it can have on a business. The accuracy of the conversion data allowed us to refine our ad campaigns effectively, leading to a noticeable increase in conversions and a significant improvement in our marketing ROI. Additionally, the detailed analytics provided by the application helped us understand our customers better and tailor our marketing strategies accordingly.

I believe integrating this application into our Shopify store will bring similar benefits and contribute to our continued growth and success. I am confident that our team will find the application to be a valuable tool in optimizing our marketing efforts.

Thank you for considering this suggestion. I am happy to discuss this further and assist with the integration process if needed.

Best regards,

Nimra