hi i have small business which was running smoothly but as Google Dec 2020 core update arrived i see massive drop down in traffic, search pages and less orders can anyone tell me what kind of strategy i should adopt to get my search pages back in their positions and gain traffic?
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Google’s algorithms are a complex system used to gain data from its search index and instantly deliver the best possible results for a query. The search engine use a combination of algorithms and many ranking factors to deliver web pages ranked by relevance on its search engine results pages (SERPs).At Early stage, Google only made few updates to its algorithms. At present, Google makes thousands of changes every year.
Mostly the updates are so slight that they are completely unnoticed.
However, search engine rolls out major algorithmic updates that impacts the SERPs such as: