Google Analytics - Should You Use Same Property on Website and Shopify

[ebrenes]

Marketing wants to see a user from start to finish in the sales flow.  The user will go on our site (main website-not store) > find a product > click to buy (the products on the site sync from shopify) > they then are taken to our shopify store check out (different domain than website) > purchase.  Marketing doesn't want to fuss around with merging data later on - they want to see the entire flow in GA.

So should we use one property with both the website and our shopify store or what would be recommend/best practice here?  Thanks for any help.

[OneMobile]

Hi @ebrenes 

Yes, you should use one Google Analytics 4 (GA4) property for both your main website and your Shopify store. This is the recommended best practice to ensure seamless tracking of the entire user journey from start to finish.