I am facing a strange issue which i can't fix since a long time.
I have 6k + products in italian language on my site and they show up in merchant center like english language.
How can i fix this ?
Thanks in advance for advice
If you are using the free shopping app, the settings are used from your shopify account. So most likely you have somewhere in your account that shows up as UK or US.
I recommend you check your account settings.
If you are using a different app, then most likely the setup is wrong and the wrong language is selected. You should be able to resolve this in the app settings. If you do not know how contact the app support team.
If you want further help, please share the app you are using.
When disconnecting the free shopping app, you should have seen a warning that it will do more than just that. In this case it will also pause smart shopping.
All you have to do, is go to Google Ads and enable it again. You should not reconnect, keep it disconnected.
There is no need to use Shopify to view Google Ads data, as it is limited and not as detailed as Google Ads. Google Ads is the source area, so best to manage all advertising in Google Ads.