Google Merchant - Website needs Improvement

[AndreGR]

Hi everyone.

I've had my shop open for a couple of months now. 

Been selling quite alright, not complaining since its just the start of everything, everything was going fine until 2 days ago got a email from google.

Tried everything, but still not approved. 

Been Approved before for almost 2 months, and now suddenly out of nowhere got this.

There was a problem identified with your website. Update your entire website to provide a useful and transparent shopping experience for customers.

Make sure that your website meets the following requirements

• Your website should have a domain name that matches the uploaded domain name
• Your entire website shouldn't have any broken links
• Your website shouldn't contain any placeholder images or text
• The product details and categories should match those that you provide in your product data
• Your website shouldn't contain generic information and shouldn't miss crucial information about products 

My website:

365fit.pro

any idea what to do to fix this issue?

[Dirk]

Hey, Happy to help @AndreGR 

Judging by this email, it looks like they provided you with some actionable steps you can ensure on your store.

• Your website should have a domain name that matches the uploaded domain name
  • This means you want to ensure that the domain you provided Google with is the one you use for the Shopify store and that it matches
• Your entire website shouldn't have any broken links
  • Ensure your pages don't lead to 404 pages and are active. Remove any old links to pages that no longer exist. For example, go through your navigation and inner pages to ensure none of them are broken. Take this a step further by ensuring the product links you provided to Google are still active. If they are old/deleted products, remove them from Google as well.
• The product details and categories should match those that you provide in your product data
  • This means you want to match the products category in Shopify with what you are uploading them as in Shopify. For example, you don't want to sell office supply products but then label them as healthcare products in Google when uploading them in. You can learn more about product types and categories here.

The last thing I would also suggest is, is the email you received a legitimate email from Google? Be sure to check the sender and other details of the email to ensure it's not a spam email just in case.

If there is anything else I can help you with, please let me know.

[AndreGR]

Thats What I did. 

My website domain is correct,

No broken Links. 

The products remain the same as it was a month ago, just the stock have changed, nothing else

[Dirk]

Gotcha, do you also have the Google Channel connected from your Shopify store? If so, are you receiving and messaging or errors from there?

If you are, feel free to leave a screenshot of what you see on your end and we can go from there.

[Lee-Strong-SEO]

Hi @AndreGR, 

It's great to hear that your shop has been doing well in its initial months, but I understand how concerning it can be to receive an email from Google indicating issues with your website. From what you've described, it seems like Google is asking for updates to ensure a useful and transparent shopping experience for customers.

After taking a look at your website, 365fit.pro, one area that stands out is your Terms of Service policy. It appears to contain a significant amount of placeholder text, such as "[INSERT BUSINESS ADDRESS]". This could be a part of the problem Google is highlighting. Placeholder text can give the impression of a website that's not fully developed or professional, which might affect the trustworthiness in the eyes of both Google and your customers.

My recommendation would be to thoroughly review and update your Terms of Service policy. Make sure it accurately reflects your business practices and contains no placeholder text. This step is crucial not only for compliance with Google's requirements but also for providing your customers with clear and trustworthy information about your business and its operations.

Best of luck with updating your website, and I hope this resolves the issue swiftly!

[AndreGR]

Thank you, 

All updated on that bit. 

Now came across another issue. 

the initial one is now gone from my dashboard.. 

But now I have this,  

 

[EmmanuelFlossie]

For misrepresentation, have a look here: https://community.shopify.com/c/Ecommerce-Marketing/Checklist-Suspended-Google-Merchant-Center-Accou...

[Bruce]

Hello I have encountered a problem with low productivity.

Can you help me see where I need to improve?

[EmmanuelFlossie · Accepted solution]

As you are selling supplements, make sure you don't make any claims or statements.

Make sure to add your business details in the footer (address, business name, email, business hours)

Missing business address in the contact page.

Missing availability status on the product landing page.

You may have more issues so make sure to check:

https://support.google.com/merchants/answer/6150127?hl=en
https://support.google.com/merchants/answer/6363310/follow-the-merchant-center-guidelines
https://support.google.com/merchants/answer/7052112
https://support.google.com/merchants/answer/4752265
https://support.google.com/merchants/answer/13693865

[AndreGR]

Thank you all. 

Looks like its all sorted and my listings are back to google. 
After an intensive check on the website and being in touch with google costumer service, all been approved. 

Thank you all for your help

[Shvets87]

Good afternoon. Please tell us how you solved this problem. I mean (the site needs some work), I would really appreciate it. Have you just expanded your range? Have you added more variety of products?