Google Shopping Ads

Solved
Irena
Explorer
78 1 13

Hello,

Are there any sellers successfully running Google Shopping Ads? If yes, can you share your experience?

  • How long did it take for the campaign to become profitable and how much you spent to reach this?
  • What type of campaign did you use or did you use different campaigns at the same time?
  • Is pausing the campaign harm its effectiveness?

Thank you all!

Accepted Solutions (2)

Accepted Solutions
EmmanuelFlossie
Shopify Partner
1234 67 291

This is an accepted solution.

Please remember, that every merchant will have a different experience, and different results. What works for one merchant will not mean it will work for another.

Even when the products are identical the results will be different.

1) How long depends on your budget, the popularity of what you sell, and your advertising setup. It can be as short as a few weeks, but also up to 6 months.

2) I recommend you use shopping, text, and display.

3) Pausing a campaign can have side effects yes.

I'm a Google Shopping Specialist and a Google Ads Diamond Product Expert (Only 9 Google Ads Diamond Experts in the world!), also I'm a Google Premier Partner
. Need Premium Data Feed Management Support? Get in touch.

View solution in original post

sampymishra
Shopify Partner
104 3 13

This is an accepted solution.

Hey @Irena 

It depends from the seller to seller and also on the kind of products they are selling. We have seen various sets of clients; some scaled their sales through Google ads within weeks.

You need to have a set of all the types of campaigns to see what works for you. Shopping ads are also an excellent way to start your journey, and it would be best if you also had a well-optimized feed to get satisfactory results.

You can also check the Easy Google Shopping Feed app by AdNAbu, which manages your merchant center feed and other advanced features such as Multilanguage, Multicurrency, and Metafields. 

You can also get in touch with our experts and request a demo. 

Hope this helps.

 

Sampy Mishra | Customer Success Manager @ AdNabu

 - Was my reply helpful? Click Like to let me know! 

 - Was your question answered? Mark it as an Accepted Solution

 - Try our Google Shopping Feed App from Shopify App Store. 

View solution in original post

Replies 5 (5)
EmmanuelFlossie
Shopify Partner
1234 67 291

This is an accepted solution.

Please remember, that every merchant will have a different experience, and different results. What works for one merchant will not mean it will work for another.

Even when the products are identical the results will be different.

1) How long depends on your budget, the popularity of what you sell, and your advertising setup. It can be as short as a few weeks, but also up to 6 months.

2) I recommend you use shopping, text, and display.

3) Pausing a campaign can have side effects yes.

I'm a Google Shopping Specialist and a Google Ads Diamond Product Expert (Only 9 Google Ads Diamond Experts in the world!), also I'm a Google Premier Partner
. Need Premium Data Feed Management Support? Get in touch.

View solution in original post

sampymishra
Shopify Partner
104 3 13

This is an accepted solution.

Hey @Irena 

It depends from the seller to seller and also on the kind of products they are selling. We have seen various sets of clients; some scaled their sales through Google ads within weeks.

You need to have a set of all the types of campaigns to see what works for you. Shopping ads are also an excellent way to start your journey, and it would be best if you also had a well-optimized feed to get satisfactory results.

You can also check the Easy Google Shopping Feed app by AdNAbu, which manages your merchant center feed and other advanced features such as Multilanguage, Multicurrency, and Metafields. 

You can also get in touch with our experts and request a demo. 

Hope this helps.

 

Sampy Mishra | Customer Success Manager @ AdNabu

 - Was my reply helpful? Click Like to let me know! 

 - Was your question answered? Mark it as an Accepted Solution

 - Try our Google Shopping Feed App from Shopify App Store. 

View solution in original post

Irena
Explorer
78 1 13

Thank you @EmmanuelFlossie and @sampymishra for your answers!

Judithmg
Shopify Partner
241 1 26

Hi Irena 

1) About one month to three weeks for the Google algorithm to learn and optimize your campaigns.

2) Once you create your Shopping ads, these will be display across the Google network (Google search, Google websites and Youtube)

3) it is better to lower the budget and leave them active than to stop them completely. This way your campaigns continue to be optimized.

Optimization is a key factor to spending less on AdWords. Make sure you are being wary when setting your budget as you could be spending an unnecessary amount of money. By optimizing you’ll discover what is working, and what is not. From there you’ll be able to make educated decisions for the betterment of your store. If you want to optimize and automate your advertising campiagns, you can use this Google Ads and Shopping free app for Shopify.

 

Irena
Explorer
78 1 13

@Judithmg thank you!