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Help with google Ads and Analytics conversion tracking.

Help with google Ads and Analytics conversion tracking.

Northernkarlos
Tourist
8 0 1

Hi Everyone. We've had a problem where google analytics is not counting conversions and conversions values properly (A few here and there). When i import the conversions from analytics into ads, the ads are not showing any conversion values such as revenue. Any help would be massively appreciated. Thank you

Replies 4 (4)
Northernkarlos
Tourist
8 0 1

I have my google Analytics id placed in my preferences. Did you mean this?Screenshot 2022-09-02 at 10.21.36.png

flareAI
Shopify Partner
2405 224 545

Hello @Northernkarlos,


Are you using Google Analytics 4, the latest Google Analytics version?

 

Have you also added the GA tracking code to the order confirmation page?

 

For doing this go to your theme Settings > Checkout. Now under the Order Status Page, add the tracking snippet to the Additional Scripts section.

 

Hope this helps


Gina
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Northernkarlos
Tourist
8 0 1

I am indeed using google analytics 4 and have had the G4 tracking code in the confirmation page for a few month. Is this code correct? Thank youScreenshot 2022-09-02 at 14.53.18.png

Nimra007
Shopify Partner
31 0 0

Hi ,

I hope you are doing well. It sounds like there may be an issue with the setup or data sync between Google Analytics and Google Ads. 

First ensure Google Analytics and Google Ads are correctly linked, and the right goals are being tracked.
 Make sure conversion tags are firing properly using Google Tag Assistant or Tag Manager.
Ensure compatible attribution models are set in both platforms.
Double-check that revenue tracking and currency settings match in both Google Analytics and Google Ads.
There may be a short delay in data appearing in Google Ads.

Additionally, I suggest using the Infinite Google Ads Conversion Tracking application. It provides more accurate tracking and seamless integration with Shopify, which might resolve some of these issues more effectively than manual setup.

If the problem persists, reaching out to Google Support could be helpful.

Best regards,
Nimra