How can I view hidden search terms in Google Ads?

How can I view hidden search terms in Google Ads?

jamesabodehaven
Tourist
13 0 1

Hi guys,

I was wondering if anyone knew how to see the hidden search terms in google ads. I have a huge amount of add to carts and begin checkouts in this section and want to see the terms that these customers are searching for. Screen Shot 2023-06-17 at 8.05.09 pm.png

 

Tried creating a customer report in Google Analytics but can't figure it out. 

 

Kind regards,

James

Replies 6 (6)
jamesabodehaven
Tourist
13 0 1

Hi there,

What information do you need me to provide?

jamesabodehaven
Tourist
13 0 1

Hi there,

What information do you need me to provide?

claricelin
Shopify Partner
148 19 30

Hi @jamesabodehaven ,

 

Go to the menu and look for Insights and Reports. There is a Search Terms report for Search campaigns (i.e. Google Shopping, Google Search campaigns etc) that shows you where you are getting the clicks from.

 

Unfortunately, if you are running PMax, you won't be able to see anything. 

I help store owners to double their traffic and sales by getting on Google and YouTube page one. Check out my YouTube channel for more tips and tactics to drive traffic and sales ➤ https://youtube.com/claricelin

Download my Shopify Marketing Guide to learn both FREE & PAID ways to drive visitors to your store that convert into paying customers. ➤https://claricelin.com/shopify-marketing-guide/
jamesabodehaven
Tourist
13 0 1

Hi Claricelin,

 

I know this, but when I scroll to the bottom of the page on search terms I have the field I posted above which is "other search terms". Google does not display these and I have a bunch of add to carts from these terms which Google Ads won't show me.

claricelin
Shopify Partner
148 19 30

Since Sep 2020, the report only includes terms that has a significant search volume. If a search term has one to a handful of clicks (i.e. extremely low search volume), unfortunately it will not show up in the report.

I help store owners to double their traffic and sales by getting on Google and YouTube page one. Check out my YouTube channel for more tips and tactics to drive traffic and sales ➤ https://youtube.com/claricelin

Download my Shopify Marketing Guide to learn both FREE & PAID ways to drive visitors to your store that convert into paying customers. ➤https://claricelin.com/shopify-marketing-guide/
jamesabodehaven
Tourist
13 0 1

Hi there,

 

Yes but I've heard there is a way around this with Google Analytics, thats what I'm trying to achieve