Where do I find the right person for this?
I need an expert, someone who will not blow the entire budget by doing all the wrong things. And I won't know until it's done.
I don't think LinkedIn or Google is the best place to find the right freelancer or agency.
Propel Guru is a result-driven agency with Social, SEO, Content, Graphics, & PPC experts. Whether you’re looking for a new website, in need of sales and marketing consultancy, have a one-off project, or want to just discuss outsourcing your lead generation, email marketing, sales, or digital marketing completely, let us know!
We are 50+ experts who utilize their expertise to help businesses in the fields of:
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don't take any decision blindlessly just prepare your queries and observe the reply given by the freelancer/an agency if you are getting yes for your every query then it is not the right person or agency for your needs because it is trying to make you fool because no one is there who knows everything.
and the good agency or freelancer will ask about your business in detail but fraud and unexperienced one will always skip this and will ensure you that it can handle everything. so do the following things with the agencies or freelancers before giving your project in their hands.
ask the previous results.
audience targeting technique
With the marketing strategy, you should spend first priority to find the methods which brings positive results with no risky and low cost. It much better for you at this time. Running ads such as Facebook ads, Instagram ads, even Google ads are popular methods to viral your products faster. However, you should consider it because it is not really a potential choice for starters. The reason is that you might cost a lost of money to run for long term. In some specific case, if it don't bring positive traffics for you, you also need to pay fee to maintain them. We know it because we know many customers get same issues.
My recommendation is that you should think about another safer and suitable methods for your business. Affiliate marketing could be a good option for your. Affiliate marketing is a marketing model which helps to grow your business faster and stably. This marketing campaign allows merchants to connect with various affiliates, and then they will use their advertising sources such as social media channels, websites, blogs, etc, to promote your products. The affiliate commission is successfully recorded whenever a customer makes a purchase via the unique link or coupon associated with their recommendation.
As a large business Shopify store owner, you will want to overcome your competitors, gain more backlinks, more trust, more visitors, and more sales, and one of the best Technics to drive high-quality traffic toward your online store is through the affiliate program. By using an app such as UpPromote: Affiliate Marketing, some bloggers, YouTubers, or anyone with less to no marketing knowledge would want to join your affiliate program to earn a commission per sale.
Here are the benefits of affiliate marketing:
1. Make extra income
The main advantage of affiliate marketing is that the income is entirely performance-based. This is because affiliates are only paid a commission when a purchase has taken place. That means if the affiliates have an ineffective campaign, it won’t affect your budget.
The affiliates understand that driving huge traffic of potential customers will help to increase sales conversion. For this reason, the affiliates will spend much effort to build effective social platforms, promotion or boosting posts of your products in a better way to attract customers. The more efficiently they work, the more commission they generate, and the more sales you earn.
In addition, by using affiliate marketing alongside other forms of marketing, you are generating different income streams. In fact, different affiliates will provide variety of advertising techniques, such as email, Facebook advertising, pay-per-click, guest blogging, etc. For this reason, your Shopify business never relies on one form of marketing.
Another instance, if you want to drive specific products which have low profit, you can use UpPromote: Affiliate Marketing to set the best special commission rule such as offering a higher commission rate for each specific product. That will create affiliate motivation to work harder.
2. Expand your target audiences
The plus of affiliate marketing is to expand out into new markets that you haven't explored, giving your brand a much stronger online presence. By working with affiliates, you not only get your products reach to new audiences, but also create an awareness that could have the potential to extend beyond a single-product promotion.
However, “Too much of anything isn't good for anyone”. If your Shopify business doesn't mind a suitable affiliate recruitment strategy, your time and resources will be wasted. Therefore, to approach qualified affiliates, you can use UpPromote Marketplace where includes top Shopify offers that are open to any affiliate to join and apply. The more information like category, or program details are provided on UpPromote Marketplace, the more possibility it is that affiliates are interested in your business.
3. Low investment but high cost effective
In fact, affiliate marketing does not need a huge amount to build a customer service team, or running advertising. This campaign helps to mitigate any risks that drive traffic or run social ads with little or no result for your Shopify business, while also ensuring that merchants achieve what they pay for.
Furthermore, using UpPromote Marketplace to recruit affiliates in new markets is an easy way to branch out your reputation into these markets without generating the cost for an entire marketing campaign. In fact, whereas a poor marketing campaign that sends you low quality results will still need to be paid for, even if you make no sales. However, affiliate marketing ensures your marketing is cost effective and helps to reduce the risk of “leaking out” money for an uncertain market.
In addition, if your products can be marketed worldwide, affiliate marketing is a low-risk and cost-effective way to tap into the global marketplace. With the huge number of affiliates based internationally, they can support you to market your products strategically, as well as provide widely your products to international markets.
4. Promote business brand name
By partnering with trusted ambassadors, you can further your reputation significantly. In fact, in the research phase of an online purchase, customers will spend their priority for retailers they are familiar with. They have a certain level of trust in websites they frequently visit for finding product recommendations. As a result, when these reliable partners champion your products, that will further solidify consumer confidence in your Shopify business.
A research reported that 92% of customers trust the recommendations of people, companies or influencers they know. For this reason, working directly with affiliate marketers who then promote your products to their established audience, brings more opportunities and more direct sales.
In addition, the high coverage of your brand across reputable media platforms will help your brand become stronger. The more websites your products shown, the more people will recognize your brand name.
Publishers (the affiliates) link to your website to send traffic your way. Provided they aren’t spammy, these links are usually beneficial for your off-page SEO efforts, since inbound links are a huge factor in Google’s ranking algorithm.
The “Industry” Is Growing
As previously mentioned, U.S. affiliate marketing spend is expected to grow 10 percent over the next five years to $6.8 billion, fueled by the enormous growth of e-commerce and social media.
UpPromote: Affiliate Marketing provides you valuable data and insight into how, where and why your customers are buying, which you can then use to make smarter marketing decisions in the future across other channels.
Here are your recommendation. We hope these are useful for you. Good luck with your business!
All the bests,
Build. Manage. Succeed with Affiliate Marketing