Is advertising on FB through Shopify's marketing menu effective?

3 0 0

Does it matter if I advertise to FB on Shopify through the "Marketing" menu or from FB directly?

It's clear to me if running through Shopify is either easier or more effective.

Replies 2 (2)

Shopify Partner
494 50 89

To advertise on FB you will want to use the Facebook Ad Manager to setup and manage your ads.
You will also need to add the FB & Instagram Sales Channel to your Shopify store.


Hope that helps!

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Shopify Partner
169 16 31

Hi @GregTBD 


If you're looking for quick setup and ease of use, advertising through Shopify's "Marketing" menu is easier. However, if you need more control, advanced features, and in-depth analytics to optimize your campaigns, advertising directly on Facebook could be more effective.


I hope that this helps!

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