Is Shopify or WordPress better for an SEO strategy?

[allvaromm]

I currently have an ecommerce on wordpress ( https://outletpecas.com.br/ ). Our main acquisition channel is organic traffic and I want to transfer it to Shopify. I would like to know about which of the platforms is better for an SEO strategy.

Thanks in advance

[glenhuffsocial]

Are you going to be using a new domain on Shopify? Or keep the existing one?

[soleseriouss]

@op Do let him know which domain you'll use, a new or existing one!

[soleseriouss]

Agree with this. WordPress is best for SEO! 

[GerdaN]

Ofc, Wordpress is the best for SEO.

However, you can effectively SEO in any eCom platform.

As a Marketer of Magenest - an ecom agency, I suggest that you have a deep dive you abt your audience first, and find the content group that your audience finds. After that, you have to clarify them and create SEO plan monthly. You should have SEO checklist to make sure that you are optimizing your content right. 

If you use Shopify, just integrate your site with one suitable SEO app.