¿How to AUTOMATICALLY APPLY A DISCOUNT CODES with the NEW EMAIL AUTOMATION for ABANDONED CHECKOUTS?
1. We noticed that adding a "DISCOUNT" SECTION inside the email will automatically apply the code when the botton is clicked and our clients are redirected to our store BUT..... the client lands on the HOME PAGE (irrelevant/confusing) and NOT on the ABANDONED CHECKOUT page where they inittialy left the website.
This created a disconnection of the purpose of sending an RECOVERY CAR EMAIL for ABANDONED CHECKOUTS...agree?
2. Then we tried a different way, we added a "BOTTON, TEXT, IMAGE" or any other SECTION that allows to choose a default LINK (URL) named ABANDONED CHECKOUT hoping to find an option inside the email editor to choose a discount code for automatic application when when clients go back to their abandoned cart/checkout...... but to our surprise theres no way to add the discount code when choosing the default link mentioned above.
Meaning, you can send clients back to their abandoned checkout BUT they have to manually apply the code themselfs, lowering the chance of conversion and sales.
3. We came across a suggested solution on some third party blogs that talk about adding a HANDLE to the URL of the ABANDONED CHECKOUT as follows:
{% if url contains '?' %}{{ url | append: '&discount=ABC' }}{% else %}{{ url | append: '?&discount=ABC' }}{% endif %}
Where "ABC" is the CODE NAME your created
The problem is we dont know how to configure it correctly.... is the URL hack a workaround for a non existing function on the EMAIL EDITOR?
4. Before activating the ABANDONED AUTOMATION EMAILS on shopify we had a way to correctly APPLY DISCOUNT CODES AUTOMATICALLY on abandoned checkouts with "HTML CODE" inside NOTIFICATIONS in the CONFIGURATION PANNEL. (Shopify has tutorials for it in Help Center)
Now we have no way to do it since Shopify deleted the abandoned cart NOTIFICATION after activating the ABANDONED EMAIL AUTOMATIONS.....
¿SOLUTION?
We would like to get help from Shopify to configure this function on our abandoned checkouts, we are losing sales, clients are lazy and they dont want to go back to their email to fetch the discount code in order to apply it on their carts.
Do you also see where the customer conversion journey brakes with this issue?
Thanks
