SEO, AdWords, affiliates, advertising, and promotions
Hi...
I'm 17 and have my own clothing line (www.deluxbrand.store) and I'm getting traffic but no sales! It's very discouraging and sad because I got my hopes up a lot. I honestly don't know what I should do I'm really trying hard but no luck. What should I do?
Hey,
First off, congratulations on making the move to Shopify! I would be happy to give you some feedback on your store. The first thing that sticks out to me as an important factor to consider is your store design. I recommend checking out our Shopify design articles to get inspiration and ideas on how to build a great looking webpage with Shopify. Homepage Design 101 is a recommended resource to check out!
Once you add the finishing touches to your design, you can start marketing your business. Our guide, Make your first sale in 30 days is a terrific resource for actionable tips on ways you can market your business. I can't recommend it enough.
I hope this helps! If there is anything else I can help you with, please let me know.
Dirk | Social Care @ Shopify
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is my site bad or confusing?
Products are not rich enough, selection and pricing are problems
Hi @Lil_Sky
Below are some tips that would help you get more sales:
For details, we have prepared for you this article: How to Increase Conversion Rate and Boost sales on Shopify
Hello we can help you regarding this-
Main thing is the campaign is not optimized.
Cta button may not be working correctly.
Conversion event may not be setup properly.
Ad creative may not be competitive.
Location may not be properly set and lot more factors you can connect us regarding the same if you need help.
Hey there!
Congratulations on starting a business so young.
Starting a business can be really scary at times, specially when you have done your best, have a great product and a great store but you simply don't have clients!
This type of problems can be very discouraging, but there is no problem that doesn't has a solution!
Honestly we love helping people like you, there is so many marketing things that you can do to improve your business and get more clients, and because you have an online store there are even more tactics.
We are an email marketing agency that was created to help people like you and in your difficult position! Here is our email, we dedicate a lot of time and effort to each of our clients so just send us an email, talk to us and we will find ways to help you to make your business triumph! contact@themacsagency.com
Hey @Lil_Sky,
17 and starting an ecommerce business, way to go!
Clothing is a very saturated market which makes it extremely hard to rank for. What sets you apart is the fact that you are selling clothing with your own unique logo on it but unfortunately, until there is brand awareness and you have fans that want to wear your merch, it will be a difficult sale to make.
If you aren't on TikTok already, I would recommend getting on there and using it as a marketing outlet. If your target market is people in your age group, that is where they are spending their time so you should be there also.
I'd also recommend spending some time researching what is currently trending in clothing and focus on selling that. Make your website and your social media posts all focused on this trend. If you decide to run ads in the future (which I don't recommend right now - when you've got sales coming in and you want to reach MORE people, that is the time to run ads), it will make your advertising dollars count if you are able to better specify who your target audience is.
My last piece of advice is to spend some time on your SEO. The most important piece of selling is getting the right kind of traffic to your store, your target audience. We hear from a lot of store owners A LOT that they get a lot of traffic but no conversions. We’ve created a video walking you through how to do your SEO properly so that you can target your intended audience:
We hope our response was helpful, if it was, let us know by giving us a thumbs up!
PS: If you need some graphics for your store for Black Friday, we just released a free pack. They look like this:
They come in 4 different colors and have percentage variations ranging from 20%-80% off. You can download them for free when you sign up for our email list.
Enjoy and best of luck!
Shopify is a great platform to promote e-commerce stores quickly and efficiently. But whatever it was, the king bought it for himself.
Shopping at the store can be as easy as contacting a friend or launching a difficult advertising campaign on Facebook. But we all have to start somewhere.
We know why the store traveled but didn’t sell.
Here are some tips to increase your sales on Shopify:
Okay a little bit of feedback. I think the website overall looks okay, but it's lacking two things.
1) A clear, bold call to action. Just Google "Call To Action" examples and in Google Images you can get lots of examples.
2) I'd cut down on some of your ad copy to make it more concise and fix any spelling mistakes or grammatical errors.
In addition to these two things I would suggest you try out two tools that will help you determine what is causing no sales. The problem is you will have to shell out some money for them, but they will be worth it.
The first is logrocket. You'll be able to view how visitors to your website interact with your pages. You can see what pages they clicked on, where they got stuck. Logrocket is used usually by UX designers to improve usability, but it can be used by anyone to 'spy' on their visitors. If you use this tool, you'll be able to determine whether your products are priced too high (because you'll see users viewing the price of your products and leaving, for example.
The second tool is Aori. Aori will let you really easily create hyper-focused Google Ads for your products. You can basically connect your product feed in Shopify to Aori, and Aori will export the names of your products and create a specific Google Ads for every product. This will allow you to get hyper-focused traffic in Google that will actually convert. (The traffic might actually go down because the search terms will be more narrow, but the traffic you do get will actually convert).
Those are my two suggestions. The actual website looks great and I don't see why it wouldn't get a lot of sales.
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