I have my first fb ads running. When I selected the purchase pixel it was green. Now the facebook ads are running I went out again and checked the pixel, now it's orange? When I check on my website on the product page with the facebook pixel helper chrome extention it said: Pixel and Catalog Not Paired?
The pixel for this event is not paired with a product catalog. This may cause your catalog features and dynamic ads to not work properly.
What does this mean and does it require my attention?