Raising Awareness/Marketing

[MagnaDoctors]

What are some effective ways for medical advocacy organizations to leverage Shopify's e-commerce platform to raise awareness and funds for their cause?

We are currently running a website called www.magnadoctors.com which advocates for more affordable out-of-pocket cosmetic, dental and medical procedures that Insurance may typically not cover, but we are a new start-up and are trying to effectively navigate our way into utilizing SEO sites and programs to help bring attention to it. 

[PageFly-Richard]

Hi @MagnaDoctors ,

I'm Richard from PageFly - Shopify Page Builder App.

I'm not good at the raise awareness and funds. However, I know some tools might help you for SEO.

Despite the fact Shopify has lots of built-in SEO optimization tools, these tools are accessible to all merchants - so if you want to get a headstart in the competition, it's advised to look into various SEO tools that can give you a boost in your ranking. You can consider:

Free tools:

• Avada SEO Suite
• SEO Plus
• KS (SEO Keywords Suggester)
• Answer The Public
• Ahrefs' Free Tools

Paid tools:

• Smart SEO
• SEOMetriks
• Linkcious
• Ultra SEO
• Plugin SEO
• Rich Snippets for SEO

Using some of the tools mentioned above will help to simplify and automate SEO. This will give the search engines what they need and help organic traffic to flow to a store.

I hope this will be helpful for you.

Cheers,

Richard| PageFly Team

[popsmash]

SEO can work, but it's a long-term strategy since it takes a while to work.

If you're looking to see faster results in the near-term, I'd recommend leveraging social media, assuming you have a presence. For example, you could run giveaways to generate engagement, especially if you can find influencers willing to support your cause.