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Working on a previously setup Shopify store and none of the urls are named correctly. I want to do a bulk edit and rename all the urls. Will doing this without redirects destroy its rankings until Google re-indexes them? Or is it better to do with redirects? I do have over 500 product urls to rename. The site has virtually no organic traffic at the moment so it really wouldn't hurt much.
Thanks
Without redirects it'll destroy ranking in general.
Since the website has no organic traffic, doing that without redirects shouldn't harm SEO.
I assumed that, so I guess having that many redirects wont negatively effect SEO and rankings?
I think not
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