SEO, AdWords, affiliates, advertising, and promotions
I am launching a new clothing store and I am new to SEO and marketing. Could you please advice should SEO Product Page Title has to match Page URL handle? I was thinking to have Product page title , SEO Product Title and Product URL handle different, but related to each other. For instance:
Product page title - White Bright Diamond Rhinestone Hoodie
SEO Product Title - Rhinestone Women's Fashion Hoodie-White Fleece Pullover
Product URL handle - https://modernshineclothing.com/products/womens-bright-diamond-rhinestone-hoodie-white
My purpose of doing it, so SEO title has more keywords and Product page title has cute name without concentrating just on keywords.
I had this problem too and it was really bad!
You can only sell what people want or need.
Use an SEO tool to find out numbers of searches for your products and align the first part of your titles to the common searches and the end of your title as greater detail.
If there are no searches for it then list it below more commonly searched items.
The reason why it is recommended to use the same titles and page name is the association of the information to confirm that product including alt text for images and bolded text in the description.
Diluting the titles will hinder your product from being indexed.
We have a page Anti Snap Locks Barnsley with a title of "Anti Snap Locks Barnsley £2000 guarantee" so the main searched words are at the front and detail on the back of it. The page name is anti-snap-locks.html as Barnsley is in the domain name.
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