Shopify URL Structure

[Salome123_]

Hi everyone,

I’ve noticed something regarding the URL structure on our Shopify store and would appreciate some insights.

When browsing products through collections, the URLs follow this structure:

Collection page: https://blossomshop.ca/collections/white-roses 

Product within a collection: https://blossomshop.ca/collections/white-roses/products/36-long-stem-white-roses 

However, the following URL also exists and is valid:

Direct product URL: https://blossomshop.ca/products/36-long-stem-white-roses 

What I’ve observed is that the canonical tag on the collection-based URL (/collections/.../products/...) points to the product page (/products/...). 

Is this the correct behavior?
From an SEO perspective, is it ideal to have this structure? Would it be better to implement redirects?

[Dotsquares]

hi @Salome123_ 

Great observation—this is a common point of confusion when it comes to Shopify’s URL structure and SEO best practices.

Canonical Tag Behavior
Yes, what you're seeing is expected and correct behavior in Shopify. When a product is accessed via a collection URL (e.g., /collections/white-roses/products/36-long-stem-white-roses), Shopify automatically includes a canonical tag pointing to the base product URL (/products/36-long-stem-white-roses).

This helps avoid duplicate content issues across multiple collection paths and consolidates ranking signals to a single canonical version of the product page.