Tik tok promote

[Electrofun]

Hello, how are you all, would you recommend using the “promote” option on TikTok to bring more traffic to my online store on Shopify and have sales? I look forward to your help, thank you 

[Sam_Mahmud]

Hello ELetrofun,

promote option will only brign engagement to your post. it is not precise targeting. use ads manager and target the interest people to your website.

thus you can make sales.

make sure you set up  conversion tracking to optimize your ad campaign and get more user data for creating a powerful audience.

Thanks

[Electrofun]

Hello, thank you for your arduous response, I don't know if you knew that in the "promote" option in Tik Tok there is a choice of call to action options as well as in Tik Tok Ads Manager, that helps me get people to visit my online store through of the link I put when I wanted to launch advertising on tik tok and not on tik tok ads manager.

[Sam_Mahmud · Accepted solution]

Hi,

Then you can run by promote option.

It is always recommended by ad buyers to run a campaign from ads manager. because

 you can have detail report 

you can track users activity by configuring tiktok pixel

your ads campaign would be optimized if you send more data to ads manager.

you can create custom audience to retarget

ads manager helps to target precisely.

Thanks