Re: Title and meta description not showing on Google, help appreciated!

Solved

Title and meta description not showing on Google, help appreciated!

Johannes95
Tourist
9 0 1

Hi,

 

Our online store is ranking high on Google organic search, but the title and meta description for the home page is not showing. We have written the title and meta description on "Online Store" --> "Preferences". Please see attached photos. It seems that Google have just taken a random sentence from our Q&A at the home page, and a random product picture is showing. How can we improve this, and can we influence which picture is showing?

We really want to use our spot for the best, and have our keywords showing. 

Would be thankful for any help! 

 

Organic search result on Google:

Skjermbilde 2024-06-18 kl. 00.12.48.png

The title and meta description that we have written:

 

Skjermbilde 2024-06-18 kl. 00.12.59.png

Accepted Solution (1)

AcidPi
Shopify Partner
61 14 16

This is an accepted solution.

Hi @Johannes95 


Your home page is only providing structured data for Product that looks to be coming from featured products, you should provide Organization and WebSite if you are wanting to alter your search results, image and description etc. 

You can check with the following tools

https://validator.schema.org

https://search.google.com/test/rich-results
http://linter.structured-data.org


Schema Definitions
https://schema.org/Organization
https://schema.org/WebSite
https://schema.org/Product


There should be something like this in your header.liquid ( this is the default from dawn theme )

 

<script type="application/ld+json">
  {
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": {{ shop.name | json }},
    {% if settings.logo %}
      "logo": {{ settings.logo | image_url: width: 500 | prepend: "https:" | json }},
    {% endif %}
    "sameAs": [
      {{ settings.social_twitter_link | json }},
      {{ settings.social_facebook_link | json }},
      {{ settings.social_pinterest_link | json }},
      {{ settings.social_instagram_link | json }},
      {{ settings.social_tiktok_link | json }},
      {{ settings.social_tumblr_link | json }},
      {{ settings.social_snapchat_link | json }},
      {{ settings.social_youtube_link | json }},
      {{ settings.social_vimeo_link | json }}
    ],
    "url": {{ request.origin | append: page.url | json }}
  }
</script>

{%- if request.page_type == 'index' -%}
  {% assign potential_action_target = request.origin | append: routes.search_url | append: "?q={search_term_string}" %}
  <script type="application/ld+json">
    {
      "@context": "http://schema.org",
      "@type": "WebSite",
      "name": {{ shop.name | json }},
      "potentialAction": {
        "@type": "SearchAction",
        "target": {{ potential_action_target | json }},
        "query-input": "required name=search_term_string"
      },
      "url": {{ request.origin | append: page.url | json }}
    }
  </script>
{%- endif -%}

 

 

Regards

View solution in original post

Replies 8 (8)

Dan-From-Ryviu
Shopify Partner
10868 2143 2277

Hi @Johannes95 

Google will take some time to index and display your title and description in search results, so there is no need to worry.

 

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Johannes95
Tourist
9 0 1

Hi Dan!

 

Thank you for your answer. The thing is that the title and description has been the same all year.. It seems like google have just taken its own meta and description from out site.

 

How long will the index take you think?

Dan-From-Ryviu
Shopify Partner
10868 2143 2277

Hi @Johannes95 

I have checked on your site and saw title and description get some where not the same as the settings on your image 

view-source:https://neonoslo.no/

Are you using 3rd party app for SEO?

- Solved it? Hit Like and Accept solution! ❤️Buy Me Coffee❤️
- Reton: Loyalty & Rewards - Earn points through tasks, redeem for discounts, and enjoy exclusive VIP rewards!
- Ryviu - Reviews & QA app: Collect product reviews, import reviews from AliExpress, Amazon, Etsy, Walmart, Shopee, Dhgate and CSV.
- Lookfy Gallery: Lookbook Image: Easy and fast to create Photo Gallery, Lookbook, Shop The Look.
- Reelfy‑Shoppable Videos+Reels: Create shoppable videos to engage customers and drive more sales.
- Enjoy 1 month of Shopify for $1. Sign up now.

Johannes95
Tourist
9 0 1

Hi again Dan, 

 

I understand, thank you!

 

I edited the meta description and made it shorter, and now its showing on Google! All we have left now is the title.. 😅

Skjermbilde 2024-06-18 kl. 21.44.05.png

 

Yes, we have the "Booster Seo" app, but we have not activated it yet.

 

Johannes

AcidPi
Shopify Partner
61 14 16

This is an accepted solution.

Hi @Johannes95 


Your home page is only providing structured data for Product that looks to be coming from featured products, you should provide Organization and WebSite if you are wanting to alter your search results, image and description etc. 

You can check with the following tools

https://validator.schema.org

https://search.google.com/test/rich-results
http://linter.structured-data.org


Schema Definitions
https://schema.org/Organization
https://schema.org/WebSite
https://schema.org/Product


There should be something like this in your header.liquid ( this is the default from dawn theme )

 

<script type="application/ld+json">
  {
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": {{ shop.name | json }},
    {% if settings.logo %}
      "logo": {{ settings.logo | image_url: width: 500 | prepend: "https:" | json }},
    {% endif %}
    "sameAs": [
      {{ settings.social_twitter_link | json }},
      {{ settings.social_facebook_link | json }},
      {{ settings.social_pinterest_link | json }},
      {{ settings.social_instagram_link | json }},
      {{ settings.social_tiktok_link | json }},
      {{ settings.social_tumblr_link | json }},
      {{ settings.social_snapchat_link | json }},
      {{ settings.social_youtube_link | json }},
      {{ settings.social_vimeo_link | json }}
    ],
    "url": {{ request.origin | append: page.url | json }}
  }
</script>

{%- if request.page_type == 'index' -%}
  {% assign potential_action_target = request.origin | append: routes.search_url | append: "?q={search_term_string}" %}
  <script type="application/ld+json">
    {
      "@context": "http://schema.org",
      "@type": "WebSite",
      "name": {{ shop.name | json }},
      "potentialAction": {
        "@type": "SearchAction",
        "target": {{ potential_action_target | json }},
        "query-input": "required name=search_term_string"
      },
      "url": {{ request.origin | append: page.url | json }}
    }
  </script>
{%- endif -%}

 

 

Regards

Johannes95
Tourist
9 0 1

Hi @AcidPi ,

 

Thank you so much for your answer, this is really helpful. I also noticed that the meta description and picture is coming from a product and the FAQ on our homepage. 

 

I went and changed the meta description and made it shorter and included more keywords, and now the meta description we wanted is actually showing. Now its only the title left 😂

 

Skjermbilde 2024-06-18 kl. 21.44.05.png 

 

So you suggest we implement the code in our header.liquid? We use a bought theme from a third provider from Shopify Theme store. 

 

Thank you again,

Johannes 

AcidPi
Shopify Partner
61 14 16

Hi @Johannes95 

Other Shopify themes and websites tested are providing this structured data from the home page, however that code snippet is from dawn and uses conditions on when to apply and dynamically populates property values so cant confirm your theme will be providing the same conditions and data - it probably does as they're somewhat generic.

 

Your header.liquid could also be different, below is dawns and where they have it. 
https://github.com/Shopify/dawn/blob/64952383e78eae6f73ccb2abcd3a7614f2f5b5a2/sections/header.liquid...


You could add and test via the online tools if you find its not working as expected or causing issues - revert back and use a Shopify app...

I have not seen product data being provided from the home page before - is that bad? I'm not sure.

Possibly your theme, never had this, requires an update or had customisations after purchase that altered the structured data sections.

Regards

SEOAnt-Zoey
Shopify Partner
183 2 6

Hi,
I am glad to participate in this topic.
To be precise, your question is that Google will display different texts for the meta title and meta description of your website's homepage.
This is because your website has a high domain weight and a high ranking, so Google is willing to display texts that are more inclined to different people's preferences when searching for different people.
Although we all set fixed meta titles and meta descriptions on our websites, Google will not always display them to users according to the text you write when necessary.
For example, if I search your website in incognito mode, the meta title and meta description that appear are the meta title and meta description you set.

SEOAntZoey_0-1734972934911.png

I search your website again in non-incognito mode, and the meta description that appears is completely different. Then you will find that 5 text descriptions appear at this time. Only websites with high domain weight will be willing to be displayed by Google. This is an effect that many low-domain websites cannot match.

SEOAntZoey_1-1734973005020.png

So I think you don't have to worry too much about this issue. Google has always maintained a customer experience perspective, so these effects may help your website get a lot of natural traffic.

Then I saw that structured data was mentioned. This structured data is a completely different concept from meta titles and meta descriptions.

I saw a document before, but I can't remember which document it was now.
The pictures displayed are also randomly displayed by Google, under the condition that your website domain name is high.
You can see the results of my two searches. Different pictures will appear, but they are all random pictures from your homepage.

SEOAntZoey_2-1734973097959.png

SEOAntZoey_3-1734973127703.png

Finally, I really sigh that your website domain weight is very high. I am really happy for you. This is something that many websites cannot achieve.

I tested the speed score of your website.

SEOAntZoey_4-1734973296853.png


You can try SEOAnt-AI SEO to see if it can help your website score higher.
Our app aims to improve the opening speed of user websites according to Google specifications, but because each website has different content and theme, the improved scores will be high or low.
If you try it and the score does not meet your effect, you can reduce it to the free version.
But in fact, even if the score is not improved, our speed function actually improves the opening speed of your website without you seeing it.
Of course, our app has more than just this function. If you are interested, you can learn about it.

 

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