Why are only some product snippets indexed in GSC?

[Mark_Huggett]

Hi, we have over 13,000 skus on our store

https://fancydressforyou.com/

however in GSC, only 160 product snippets are indexed?

We have 0 invalid - just 160 in total?

[flareAI]

Hello @Mark_Huggett,

This is Gina from flareAI app helping Shopify merchants get $6Million+ in sales from Google Search, on autopilot.

If you have over 13,000 SKUs on your Shopify store but only 160 product snippets are indexed in Google Search Console (GSC), it's possible that there may be issues with how your website is being crawled and indexed by Google.

Below are a few potential reasons why only a small number of product snippets are being indexed.

1. Technical SEO issues
There may be technical issues with your website that are preventing Google from crawling and indexing your product pages. Some common technical SEO issues include broken links, slow page speed, and duplicate content.

2. Duplicate content
If you have many similar products on your website, Google may see them as duplicate content, which can lead to indexing issues. Make sure that each product page has unique content and metadata.

3. Site structure
Your site structure may be preventing Google from crawling and indexing your product pages. Make sure that your site architecture is clear and easy to navigate, with logical categories and subcategories.

To address these issues, you can try the following.

1. Use GSC to identify any crawl errors or other technical SEO issues that may be affecting your website's indexing.

2. Make sure that each product page has unique content and metadata, and that your website's structure is optimized for search engines.

3. Ensure that your website's sitemap is up-to-date and accurately reflects your website's content.

4. Use internal linking to help search engines find and index your product pages.

Hope this helps

Gina

[Mark_Huggett]

Thank you, other than product variants our products are all different.

As far as I can see, the structured data is all correct

[Mark_Huggett]

checking today its dropped from 160 to 103 product snippets

[Mahmoud79]

Hello Mark,

The enhancements and shopping tabs in GSC only reflect a sample of the SKUs rather than the full list of URLs. In your case, I suggest inspecting a few URLs using the Rich Results Test. If you don't find any issues, you're all set, and there's nothing further you need to do on your end.