Why isn't my unique gift store converting visitors into sales?

[GiftofLoveZA]

Kindly review my website www.giftoflove.co.za and let me know what i could be doing better to convert visitors into buyers... i am just starting out and my budget is tight... i want to higher a professional but cannot afford one just yet...

I have a unique gift store in that:

1. I do not sell the same gift set more than once - no generics - i will keep improving sets

2. My gift sets are more than just items - they are an experience

3. My gift sets bring people together

Currently I am offering a teenage empowerment gift set, in a few months a new product will be offered. 

What can I do to convert visitors? Any, any tips is appreciated. THANK YOU in advance for your time. 

[GiftofLoveZA]

thank you Joyjonny for taking time to respond to me. i note your suggestions, it is greatly appreciated. 

please send me the details of the lady who can assist. 

[GiftofLoveZA]

thank you Junior_10 for your willingness to assist me. 

i currently do the following to get traffic to my website:

1. run facebook adverts - audience = parents with teenagers

2. pamphlets and posters in and around my local area

3. this weekend i am preparing to go to a local street market to advertise and sell

4. sent an intro email to my personal and professional contacts

My goal is to sell 20 gift sets at least. I have not sold even one 😞 YET.... I am not giving up thou!!! 

Thanks once again!

[GiftofLoveZA]

By "optimize my store" - what do you mean? the stores look and design?

SEO - i want to learn - so that my website can get traffic from search engines

sales funnels - i am building via youtube and tik tok - but slow at the moment - any other tips to help sales funnel?

[tahmina_17]

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