Pagination and url pramaters SEO issues

[Nishant24]

Hello,

I need some help with minor theme changes to help with SEO rankings.

I am using the free theme called venture.

So the issues are:

1. Each of my collection pages https://muselot.in/collections/printed-t-shirts?page=12 are poorly formatted urls, so I want to know how the special characters like ? and = can be eliminated from these urls to make them seo friendly.

2. When a user searches a query even then the URL is in this form - https://muselot.in/search?q=i+stand+for+strays which is too bad for SEO because it has lots of special characters and looks spammy. Is there a way to make it SEO friendly sitewide whenever a user lands on a link through search queries?

3. There are many URLs that are directing to the same page for example - the same product can be opened through collection, search query, tag based filters and directly each creating a different link. This kills the crawl budget and also creates duplicacy. How to avoid this? 

[SEOProStaff]

Hi @Nishant24 ,

Addressing your concerns, it's important to understand that the special characters in URLs, like "? and =", are inherent to dynamic pages such as collections and search results in Shopify. However, for SEO, these aren't as problematic as they might seem. Modern search engines are quite adept at handling such URLs. To ensure they don't negatively impact SEO, focus on creating high-quality, relevant content and using clear, descriptive titles and meta descriptions.

Regarding duplicate content from different URLs pointing to the same page, implementing canonical tags is a best practice. Shopify automatically adds canonical tags to pages to help search engines understand which version of a URL you want to appear in search results, which can mitigate issues of perceived duplicacy.

SEOPro can assist further by optimizing your Shopify store's SEO. It helps identify and rectify SEO issues, including optimizing meta titles, descriptions, and more, potentially improving your store's visibility on search engines. SEOPro also offers features for bulk editing, which can streamline the optimization process across your products and collections, making your efforts more efficient.

Full disclosure: We are the developer of this app.