Mailchimp automation using collections (instead of by individual product)

[27Baseball]

Good day to anyone reading this,

I am looking for a way to use MailChimp and Shopify where I can create an automated journey that looks at a Product Collection.   My example:   Customer purchases from physical or online store a baseball glove.  Our store has 100s of gloves, so we pull them all into a collection called GLOVES.   I would like to create an automated journey that is triggered off a customer purchasing a glove, and would like to do that without having to create a rule that includes every possible glove we sell.  

If necessary, we could also use a product tag....but anytime I search here, it only finds posts related to customer tags.   We cannot create a tag per customer for every item they purchase, as that will be an unreasonable amount of data to manage. 

Thanks in advance for any help

[Kalen_Jordan]

I think you should be able to subscribe them to a mailchimp list with merge tags based on the collection. So when an order happens, look at the collections the products in the order belong to and pass those through as merge tags on the subscriber in mailchimp.

If you're open to a 3rd party app, we should be able to build this out for you using our app mesa.

[27Baseball]

I will give this a shot tomorrow....

I did look at Mesa, but was trying to avoid having multiple apps to complete what should be a simple step.  Trying to not get into debugging a solution between Shopify, MailChimp and Mesa, but not totally against it, just following KISS method.

[27Baseball]

OK, I spent the better part of the morning trying to figure all this out, with no luck.   I would need a little more details around how to accomplish this, or a userguide, or close example.   I'm pretty technical, so it doesnt take much to get me in the right direction.

[Kalen_Jordan]

Were you wanting to do it without mesa? I'm not sure I'd be able to help too without mesa.