What’s the best Shopify app for creating personalized product recommendations?

[HarryLam95]

I want to offer a more tailored shopping experience by displaying product recommendations based on each customer’s browsing and purchase history. The app I’m currently using shows generic recommendations like “Bestsellers,” which don’t feel personalized. As a result, the click-through rate for recommendations is only 2.5%.

Can you recommend a Shopify app that provides advanced algorithms for personalized product recommendations? Ideally, it should work seamlessly with my theme and support A/B testing for recommendations.

Pls help this newbie to improve the new store. Thanks

[DaisyVo · Accepted solution]

Hi @HarryLam95 

I’ve read through your question and totally get what you’re looking for—a Shopify app that goes beyond generic recommendations and actually personalizes suggestions based on each customer's behavior. Since your current app only shows bestsellers and isn’t delivering results, switching to a more advanced recommendation tool is a smart move.

Best Shopify Apps for Personalized Product Recommendations

Here are some solid options that use AI-driven algorithms to analyze browsing and purchase history for better recommendation accuracy:

1. LimeSpot Personalizer – Uses AI to track user behavior and suggest highly relevant products. It also supports A/B testing for recommendations, helping you find what works best. It integrates well with most Shopify themes.

2. Rebuy Smart Personalization – Great for increasing AOV (average order value) with AI-powered recommendations. It supports dynamic upselling and cross-selling, and it works well for both product pages and cart pages.

3. Wiser - Personalized Recommendations – Offers recommendation types like recently viewed, “frequently bought together,” and AI-based suggestions. It provides in-depth analytics, so you can track the performance of different recommendation types.

4. Glood.ai – Uses machine learning to personalize recommendations in real time based on user behavior. Also supports A/B testing and has a drag-and-drop widget for easy customization.

What I’d Recommend

If A/B testing is a priority, LimeSpot and Glood.ai are the best choices. If you want strong AI-based suggestions, Rebuy or Wiser would be great.

How to Improve Click-Through Rate (CTR)

Since your current recommendation CTR is only 2.5%, here are a few tweaks that could help:

• Use multiple recommendation types: Instead of just “You May Also Like,” test “Frequently Bought Together” or “Inspired by Your Browsing” sections.
• Try in-cart recommendations: Apps like Rebuy let you show suggestions in the cart, which often convert better.
• Use images, not just text: Ensure the recommended products display high-quality images that attract clicks.
• Test placement: Move recommendation widgets to different spots (below product descriptions, sidebar, or cart page) to see what performs best.

Try out a free trial from one of these apps, monitor performance, and tweak based on results.

If you need any other assistance, feel free to ask, and I will try my best to support you.
Best regards,
Daisy.

[HarryLam95]

thanks for your advice

[oscprofessional]

Hi @HarryLam95 ,

For personalized product recommendations with advanced algorithms, consider these Shopify apps:

1. LimeSpot Personalizer – AI-driven recommendations based on browsing & purchase history, A/B testing support.
2. Recom.ai – Smart upsells, cross-sells, and personalized suggestions with real-time adaptation.
3. Rebuy Smart Cart & AI Recommendations – Dynamic recommendations, integrates seamlessly with Shopify themes.
4. Wiser – AI Product Recommendations – Supports multiple recommendation types, including "Recently Viewed" and "Frequently Bought Together."
5. Personalized Recommendations by Glood.ai – AI-powered, works well with Shopify themes, offers A/B testing.

Best Choice for A/B Testing: LimeSpot or Rebuy.

[HarryLam95]

great tips, thank you

[Recomatic]

Hey @HarryLam95,

Moving away from those very AI-generated sounding generic replies, here are a couple of things you should consider:

1. You don’t actually need A/B testing! A/B testing requires a lot of events to measure even larger effects, and better suggestions will typically not impact your CTR by more than a few percent. Your store won’t have enough traffic to make the effect measurable through A/B testing and therefore it is not a good way to see if one app is better than another. Instead, I suggest you just install a few apps, put yourself in the shoes of a visitor and see which suggestions make more sense to you. As you know your products, this should be easy.
2. Suggestions can be personalized and yet not based on individual customer’s browsing and purchase history (and even should’t for many reasons!) For one, every customer interacts with your store in a very limited way (sees a few products maybe adds even fewer to a cart and ultimately might never come back). That’s not a lot of data to work with and this data only applies to one user. That’s why most recommendation engines do the matching through product attributes combined with purchase history (which is user generated data that applies to all future customers rather than just the one that generated it).

Good luck with your new store and you can check out our product recommendation app!

[Apurva_CW]

Hey @HarryLam95 

You might want to check out ConvertWise (it works with all Shopify themes)

It lets you show AI-based recommendations on product pages and inside the cart. Our engine looks at your visitor's browsing patterns and suggests products based on real behavior. From what we’ve seen, this has helped merchants get significantly better CTRs.

With our cart, what we call Wise Cart, you can also show these recommendations inside the cart. A few stores that work with us have seen up to 30% better cart conversions while testing the app for their store.

If you'd like to see these recommendations, or the cart in action, I'd recommend you to check out our demo store.

Happy to answer any further questions.

Best,
Apurva