Why does Google show my real name instead of my trading name?

[adam09]

Hello there I'm wondering if you can help me?

I have a performance max campaign running, But if I search for my products on google.. It shows my real name and not my trading name?

Does anyone know how to chance this information?

Any help will be appreciated 🙂

[fareeha12]

1. Check ad targeting: Ensure ads are reaching the right audience by adjusting targeting settings.

2. Review ad content: Verify and update the ad information if it's inaccurate or misleading.

3. Verify data feed integration: Ensure the integration between data feed and ad platform is functioning correctly.

4. Monitor reporting and tracking: Use platform tools to track ad performance and report any discrepancies.

5. Contact ad platform support: If the issue persists, reach out to the platform's support team for assistance.

[flareAI · Accepted solution]

Hello @adam09,

Greetings! I am Gina from the flareAI app helping Shopify merchants get $6Million+ in sales from Google Search, on autopilot.

If your Performance Max campaign on Google is displaying your real name instead of your trading name when searching for your products, you can try the following steps to update this information.

- Google often pulls information from Google My Business to display in search results. Ensure that your trading name is correctly listed on your Google My Business profile. If you haven't claimed your business on Google My Business, you can do so by visiting the Google My Business website and following the instructions to claim and update your business information.

- Make sure that your trading name is correctly displayed on your website. Check the header, footer, and any other prominent areas where your business name is mentioned. Ensure that the name is consistent throughout your website.

- Review the meta tags on your website, especially the title and description tags. These tags provide information to search engines about your web pages. Update the title tag to include your trading name so that it appears correctly in search results.

- Implement structured data markup, such as Schema.org markup, on your website. This markup helps search engines understand the information on your site more accurately. Ensure that your trading name is included in the appropriate markup elements, such as the Organization schema.

- If you have made the necessary changes to your Google My Business profile, website, and markup, but the issue persists, you can submit an update request to Google. Visit the Google Search Central Help Center and look for the appropriate contact method to request an update or correction to your business information.

Let me know if you require any further guidance.

Gina