After scouring every source I could find, I wound up where I probably should have started off--on Reddit. I recently opened a Shopify store, and am trying to have my store approved through Google ads. I reached out to their customer service dept, and they will not answer my questions, no matter how many different ways I ask. My store was flagged for not having the billing terms and conditions clearly posted on the page. They also alluded to issues with my pricing not being clearly posted on my store. The latter I am especially confused about, since the prices are clearly listed. I have two questions for you guys and gals:
1.) What exactly do I need to post regarding "billing terms and conditions"? I am selling merchandise (no services or cyclical billing involved at all)
2.) Do my prices need to be posted on my landing page? Atm, my landing page displays collections of products, but not any prices. The prices are clearly posted once you click on a collection. Should I have a "starting at $x.xx" message for each collection on the landing page?
I am not sure if I am allowed to post a link to my store here or not. I don't want to get flagged for solicitation. Any help you folks can offer would be appreciated beyond words. Dealing with Google to solve this issue has cut 5 years off my lifespan already, and I don't want to lose more.
Billing terms and conditions refer to explaining the payment options before a user makes a purchase. More info:
You need a separate payment-policy page linked from the footer of all pages, explaining in plain text and with logos, exactly what payment-service-providers are being used, and the payment methods accepted, and explain any related payments, and fees, that a user may encounter during a final purchase, or for any returns.
If you do not know how to write this, contact an eCommerce lawyer, a professional policy writer or check your competitors.
Things to think about:
What forms of payment do you accept?
List the payment methods you accept
You may also want to list payment methods you do not accept
How can customers contact you?
Add your phone number, email, and address
For Example (DO NOT COPY PASTE, PLEASE CONTACT A PROFESSIONAL WHO CAN WRITE THIS FOR YOU):
What are the payment options?
Credit Cards: We accept credit cards backed by the major providers on our website, including Visa, Mastercard, American Express, and Discover. If you’re having trouble checking out, please email us at email@example.com so we can help.
PayPal: We accept PayPal on both desktop and mobile. If you have a balance in your PayPal account, that balance will automatically be used before your backup payment method (which you’ll select at the time of purchase).
Make sure you only have 1 price, and only 1 product. Having multiple products can confuse Google.
Also make sure your structured data has a matching SKU value to the product id in the data feed and the price only shows for that specific selected product.
You can test this, by copying the product landing page here: https://search.google.com/test/rich-results
Billing Terms And Conditions for your Shopify page should include information about payment, such as accepted methods of payment and billing cycles. It should also include information about returns and refunds, including the conditions under which they are granted and the time frame in which customers must request a refund.
Your billing terms and conditions should also include a disclaimer indicating that by using your services, customers agree to comply with your terms and conditions. Finally, it's important to state that these are subject to change at any time - so customers always know that they should check back for updates before making a purchase.
Your Shopify Billing Terms And Conditions should include the following information:
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