Different Category under a Store, Victoria Secret style

Different Category under a Store, Victoria Secret style

Bekind24
Shopify Partner
10 0 1

I was wondering if we can do this in our store. We are planning to create a new category just like the PINK and BEAUTY in Victoria's Secret: https://www.victoriassecret.ae/en/

 

As you can see, they are like entire different store when you click PINK or BEAUTY but they are still under Victoria Secret. They have their own menu nav too.

 

Screenshot 2024-10-09 123055.pngScreenshot 2024-10-09 123038.png

 

Screenshot 2024-10-09 123447.png

 

Is this possible in Shopify? And how? Do we need to set up a new store for this?

 

Thanks in advance

Reply 1 (1)

rajweb
Shopify Partner
245 17 18

Hi @Bekind24 ,

Yes, it's possible to achieve a similar structure in Shopify without setting up a new store. You can create multiple "sub-brands" or categories like the PINK and BEAUTY sections of Victoria's Secret, with separate menus and potentially different designs while still maintaining a unified backend.

Follow these steps:

Use Collections for Sub-brands (PINK, BEAUTY):

  • Create separate collections for each sub-brand or category (e.g., PINK, BEAUTY).
  • Go to Products > Collections in your Shopify admin.
  • Create a collection for each sub-brand (PINK, BEAUTY, etc.) and assign relevant products to them.
  • Custom Navigation Menus:

    • Shopify allows you to create multiple navigation menus.
    • Go to Online Store > Navigation and create a new menu for each sub-brand.
    • You can then link these menus to the respective sections (PINK, BEAUTY) and configure them to display different navigation options.

    3. Theme Customization for Different Sections:

    • Use custom templates in your theme for different collections or sub-brands.
    • You can create separate layouts or styles for the PINK and BEAUTY sections to make them feel like different stores, while still keeping them within your main store.
      • For example, duplicate your collection or product page template and customize it for each sub-brand (PINK, BEAUTY, etc.).
      • In the Shopify theme editor, go to Online Store > Themes > Edit Code and create new custom templates by duplicating the default ones. Then apply these templates to specific collections or pages.

    4. Custom Headers or Layout for Sub-brands:

    • To give each sub-brand its unique look and feel, you can use custom headers, footers, and even different styling for each sub-brand.
    • This could be achieved by using custom CSS that targets specific pages or collections or by creating unique sections for each sub-brand.

    5. Metafields or Tags:

    • You can use metafields or tags to add more specific branding or design elements to products or collections in each sub-brand.
    • For example, you can set different images, promotional banners, or special content for the sub-brands based on metafields.

    6. Dynamic Homepage and URL Structure:

    • Consider creating separate landing pages for each sub-brand. You can create these pages in Shopify using Pages and link to them from the main navigation.
    • You can customize each landing page to look and feel like a distinct mini-store within your main store.

 

  • No need for a separate store unless you want entirely different inventory, order processing, and customer management for each sub-brand.
  • If you’re okay managing all aspects from a single backend, Shopify's built-in capabilities can handle everything within one store.

If I managed to help you then, don't forget to Like it and Mark it as Solution!

 

 

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