Two Brands in one shop

Two Brands in one shop

Norselandia
Shopify Partner
3 0 0

Hello -

 

I have a client with two brands (home lighting) and we want to use one store to sell those products. 

 

They would like two separate menus and slightly modify the theme between the two brands. Here is an example of Outermost with a toggle button between Outermost and Revelation. Can this be done in Shopify?

 

Does anyone have suggestions for Themes and strategies for making this?

 

Cheers

Chris

Replies 3 (3)

richardcobain
Pathfinder
120 4 14

Yes, you can achieve this in Shopify by using a theme that supports multi-brand layouts or by customizing a theme with conditional logic in Liquid. You can create two separate menus and slightly modify the theme based on which brand is selected. A common approach is using a toggle button that applies a brand-specific tag, collection filter, or even a URL parameter to switch between the two brand views.

 

Themes like Prestige, Warehouse, or Impulse can be customized for this, but for a truly seamless experience, you may need custom Liquid code or a third-party app like EasyRoutes or Locksmith to show/hide content dynamically. Another option is using Shopify Markets (if targeting different regions) or a headless setup for full design control.

Promer-Alena
Shopify Partner
250 26 106

Hi @Norselandia 

 

Yes, this can absolutely be done in Shopify! The best approach is to use a theme with multi-brand support, or customize an existing theme with sections and conditional logic to differentiate branding.

 

For separate menus and slight design changes, consider using Dawn or Prestige Theme – Flexible and can be customized for multi-brand layouts.

 

For a seamless experience, GemPages or Shogun Page Builder can help structure unique landing pages per brand without heavy custom coding.

Beautyheart
Visitor
1 0 0

I would love to help you out by giving you some ideas that could helps