What's the one design change that actually boosted your sales?

[JasonH]

You're sitting there staring at your theme customizer for the third hour today, and honestly? You're overthinking everything.

Like, do you really need that giant hero image everyone's doing? Should your "Add to Cart" button be orange or stick with blue? And don't even get me started on mobile—half your stuff looks weird on phones.

Here's what I'm curious about: 

What's the one design change that actually boosted your sales?

You keep seeing all these perfect stores online and wondering if you're missing something obvious. Maybe it's just you, but sometimes you feel like you're decorating a house when you should be focused on, you know, actually selling stuff.

What's been your biggest "aha moment" with store design?

Drop it below. We can all use some reality check.

[onescales]

• mobile product pages - adding price and add to cart on the page before scroll
• coupon on the header bar of all pages
• on one site with thousands of skus - adding full search bar instead of just the search icon