Shopify themes, liquid, logos, and UX
Hi all,
We would like to switch from WooCommerce to Shopify, but have run into a small issue.
In WooCommerce each product has a short description field and a long description field.
However in the Shopify theme I am trying Dawn (free at the moment) there is only a space for a short description.
I have tried a few ways to add a long description area but it seems to be impossible.
I am guessing this is a limitation of a Free theme but I can't find a paid theme that has a lot of extra content (long description) for each individual product.
I'm actually wondering how some Shopify stores manage to get any SEO with so little text about their products.
So can anyone point me to a theme that is more like a WooCommerce Single Product page, with a short description for the product highlights and a longer description field for adding lots more content about the product for SEO.
Thanks!
@Molinoglass - by default shopify has only one description field which is in the product backend, check if any metafield can add short description for all products separately
or you can try some page builder app like pagefly to check if you can add this short description field on each product
I have found Shopify to be very good with SEO. My own site shows up in the top 5 on Google.
When I was setting up my site back in 2020, I tried to follow all the Shopify advice. https://help.shopify.com/en/manual/promoting-marketing/seo
I wrote my product descriptions as if it was a newspaper news article. The 1st paragraph contained all the important info, the 2nd paragraph expanded on it. Google will pick up on this.
I found bullet points in the 1st paragraph to be very helpful for my products because I found customers don't read beyond the title.
Also, I made sure all my photos contained a short sentence with keywords in the Alt Text.
Hope this is helpful.
Thanks for your reply.
I've been building ecommerce sites in WooCommerce for years and I don't see where in the shopify product page you can write very much.
There is barely enough space for a very basic description and specs.
How are you displaying multiple paragraphs of text?
Hi Molinoglass
I am using the free Brooklyn Theme and I haven't found it restrictive with the paragraphs in the product description. Maybe it is just my theme.
Here is a screen shot of a product page with bullet points, paragraphs and icons & image links.
But what about that empty area in the left column?
The left empty space doesn't really matter to me as 85% of my customers use their mobile phone to order and that left column doesn't show.
For the 10% that use desktop/laptop , I am not worried. If they scroll down to read that far I would be lucky.
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