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Can't publish my facebook shop

5 0 23

Hi there,

I have spent so much time on this and triple checked everything, and i still cant publish my facebook shop to enable instagram shopping. I have no idea what i have done wrong but when i go to publish the publish button is greyed out. When I place the cursor over the greyed out publish button it says 'this cannot be published as my commerce account didn't pass the review'. Also when i go to my commerce account everything seems to be working fine. And when i go to my catalogue manager is says:

"Your shop can't be published
After reviewing your commerce account, we found that it doesn't follow our Merchant Agreement so your shop isn't visible to potential customers. You can contact support for more information."
All my accounts are approved and linked, and my instagram shopping is ready to go, all that is left to do is publish my shop, but I am unable to. 
Any advice would be greatly appreciated!
Thanks, Anna
Replies 30 (30)
10 0 8

Okay. I have got good news to you. 

I was able to contact facebook support. They suggested that I verify my account. It was about "Company Verification" in the "Security Center". You must send documents confirming the conduct of business there.

Then I asked Facebook support to re-verify my store and it finally worked!

You are probably wondering how I managed to contact Facebook support? Here is the answer.

That little question mark in the "Sales" section in the Facebook Business manager. Click and select "Contact Help Center". Support should contact you within 24 hours.


I hope this helps you. Good luck!


Shopify Partner
4859 998 1055

Hi there, this is my recommendation for your issue. You need to link fanpage on Facebook to your store via the Business Manager page. The product will automatically be uploaded to your FB store. Pay attention to Facebook terms as some products will not be displayed if they violate the policy terms. 

Hope this helps! 

LitExtension - Shopping Cart Migration Expert
Check out our Shopify migration app to migrate your online store to Shopify
17 0 5


I though that was done, how do you link the fan page?


3 0 1

Yes I am all set now , just trying to learn how to build and add new pages or updates to keep it fresh weekly . but looks like working good now  Thank you 


21 0 4

thats great to hear!. do you have much engagement on your FB page or followers?


21 0 4

im not sure of how to do this. ive been back and forth with a rep and this was my latest response :



Hi Sabrina,

Thanks for your response.

We also have noticed that it is showing that your account is still young as you have created your Facebook Page - Lavishh Behaviour on (5th March 2021).

This means that if your business is new at creating a presence on Facebook or Instagram.

If your business is new at creating a presence on Facebook or Instagram, we may need to see more activity that demonstrates trustworthiness. This may include compliant activity in your organic presence, such as Pages or Accounts, or your ad presence.

Failure to satisfy these requirements at any time may lead to loss of access to Facebook Commerce surfaces, Commerce features, or may lead to your account being disabled. Facebook Commerce surfaces include, but are not limited to, Facebook Shops, Facebook Page Shops, Marketplace Stores, Live Shopping, and Instagram Shopping.

Currently, we cannot divulge more information about this, but you will need a combination of higher follower count and legitimate activities (posts, comments, likes, and so forth) on your account.

We appreciate you for taking time to check and verify using the links that I have provided that your account has no issues.

Should the option to appeal is not yet available at this moment, we highly suggest that you check this option from time to time until Facebook is able to verify this, then the option to appeal will be made available to you in future.

I hope the above clarifies.

Should there be anything else that we can help you with, please do not hesitate to contact us at any time. We are more than happy to help you out.

Moreover , please help us improve by completing a short survey about your experience. You'll receive the survey in a few minutes.

Once again for contacting Commerce Facebook Concierge Support.

Have a great day ahead and stay safe always!


Facebook Concierge Support | To learn more about supporting your business with Facebook visit: and

New Member
2 0 0

ughhh --- same here. 

New Member
1 0 0

I have to agree in regards to the integration it was fine before they disconnected the old Facebook channel under apps and changed over to the new one, since the new one I’ve encountered all these problems as soon as I clear the errors in my Facebook commerce to go under review again more errors come up so frustrating I feel Shopify need to provide us with answers! 

New Member
1 0 0


Would you mind showing me how you could do that, currently having trouble. 



New Member
1 0 0

when i for review how long it takes before they approved or rejected in case? 

20 0 3

Did you ever get this issues resolved? I'm having the same issue with one of my shops. The first one I set up without any issues at all, but my second shop I can't figure it out and I have the same error message showing up in Shopify.