Have your say in Community Polls: What was/is your greatest motivation to start your own business?

Re: Data discrepancy between Facebook Ads and Shopify

Data discrepancy between Facebook Ads and Shopify

Inkd911
Shopify Partner
13 0 1

Good morning.

 

I have a big issue with the analytics.

 

I've started my Facebook Ads campaigns, and the sessions are not being tracked, and I'm sure because I can see them with Microsoft Clarity.

 

On Shopify, it only registers when a customer adds to the cart and goes to the check-out, but not when they visit without taking any action. What could be the problem? I only have this issue with this store; the others work perfectly.

 

Thank you.

Replies 4 (4)

theycallmemakka
Shopify Partner
1742 424 443

Can you provide link to your store?

Support Me: Buy me a Coffee


For quick response - Message Me


Ping me at: theycallmemakka@gmail.com

nm
Shopify Partner
12 0 6

Hi, still experiencing this?

WesQ
Excursionist
32 1 4

Hi,

We are also having a similar issue. Some data from Facebook is being recorded by Shopify but not all. The discrepancies are huge. Do anyone have any insights into what this might be?

Sam_Mahmud
Shopify Partner
265 11 14

HI WesQ,

If you still face the issue with a Facebook native app, it is highly recommended to set up meta conversion API through Google Tag Manager. 

 

As Google Tag Manager is a Manual setup process hardly is has bug of tracking the website users. 

furthermore, Google tag Manager GTM enables us to set up server-side tracking which ensures maximum data accuracy. 

 

Feel free to ask if you have any questions or If you'd like to discuss this more, don't hesitate to send me a PM."

 

Thanks

Your COFFEE TIP! Can Create something incredible!
Require Assistance with website design or enhanced conversion tracking Via Google Tag Manager GTM ?
sam.analyst4@gmail.com! or WhatsApp!
Solved? accept it as solution with like