Facebook pixel not syncing from shopify to facebook?

[ssummer]

I have no idea what's going on. I have the facebook and instagram app. but when I make a pixel on the app it does not sync to my facebook business manger. yes, i have tried all the simple stuff. I have been fighting this issue for almost two months. Has anyone had something similar happen? What was the issue?

[vinh0225]

Hi @ssummer 

I guess you added Meta pixel code in your Shopify store site.

However, it is necessary to confirm if the id is correct.
By the way, could you please share your site URL?

Regards,

Vinh

[ssummer]

I did add a facebook pixel code manually to my shopify. it does seem to
work. but how well does a manual code work compared to the code that should
automatically be syncing when i create a new pixel on the facebook and
instagram app

[Small_Task_Help]

Hi,

Have you tried with Google tag manager?

[ssummer]

what does google tag manger do?

[Sam_Mahmud]

Hello Ssummer,

Google tag Manger Helps us to track all the standard e-commerce event by creating tags and triggers .

to pass the event values datalayer variable. 

GTM allows you to manage all your tags in one place. This includes tags for Google Analytics 4, Google Ads, Facebook pixels, and other third-party services.

furthermore, GTM enables us to set up server-side tracking with first-party domain which ensures data accuracy that bypasses all kinds of cookie blocker, ad blockers, browsers restrictions, IOS 14 updates and so on. 

you can expect data accuracy 85%-90%

So I would recommend you to set up facebook conversion API using Google Tag Manager GTM.

feel free to ask me anything you may have.

Thanks