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Over 70% of my store traffic comes from mobile devices, but my mobile conversion rate is only 0.8%, compared to 2.1% on desktop. Customers have reported that the mobile menu feels cluttered, and some buttons, like “Add to Cart,” are too small to click easily. Additionally, my product pages load slowly on mobile, which might be causing frustration.
What changes can I make to improve my Shopify store’s mobile design? Should I consider using a mobile-first theme, simplifying navigation, or optimizing page load times for mobile devices?
Thanks for any assistance
Improving your Shopify store’s mobile experience is crucial, especially when over 70% of your traffic comes from mobile but your conversion rate is lagging. Based on what you’ve shared, here are the key areas you should focus on:
By implementing these changes, you should see an improvement in your mobile conversion rate over time. Let me know if you need specific help with any of these steps!
If you need any other assistance, feel free to reply and I will try my best to help.
Best regards,
Daisy
Hey DracoStones88 here’s how you can optimize your store’s mobile experience:
1. Improve Navigation & Usability
- Consider switching to a mobile-first theme like Dawn or Sense for a cleaner layout. (This makes alot of sense since most of your traffic is from mobile and they still look great on desktop)
- Simplify the menu by removing unnecessary links or using a hamburger menu.
- Increase button sizes, especially “Add to Cart,” for better tap accessibility.
2. Optimize Page Load Speed
- Compress images and use next-gen formats (WebP) for faster loading.
- Enable Shopify’s Web Performance Dashboard to track and optimize speed .
- Reduce and delete unused apps and scripts that slow down mobile performance.
3. Enhance Mobile Shopping Experience
- Use Shopify’s Combined Listings to streamline product variations .
- Implement a one-page checkout to speed up the purchase process .
- Consider Shop Pay Installments to make purchases feel more affordable .
Hope this helps,
-JoeCode
Hi @DracoStones88, thanks for reaching out.
I checked the product page speed and it seems to be performing well, please navigate to this link for further details.
Moreover, could you kindly share any specific screenshots or details about where you’re seeing slow performance so I can check and provide you with further feedback?
Liz
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