How to set up pricing when some customers pay tax and some do not?

[Anchoright]

I have some customers who pay VAT and some who do not.

At the moment my prices are stored as Gross and VAT is displayed as an amount which has been charged. If I make the customer VAT exempt they are still charged the same value as the Gross price, but vat is then displayed as 0.

I have been advised the below which is incorrect as there is no option to uncheck "All prices include tax".

Go  to: Settings > Taxes and Duties

Under each region (e.g., EU, UK, etc.),

Uncheck “All prices include tax”

This tells Shopify your prices are net, and it will add tax on top based on the customer's location.

Product Variant Setup:

Leave “Charge tax on this product” checked.

Enter your net price for each product.

For VAT-exempt customers:

You can tag them (e.g., exempt) and use Shopify Plus scripts or third-party apps like Exemptify (if not on Plus) to manage VAT exclusions.

[rajweb]

Hey @Anchoright ,

you're correct—Shopify doesn't allow unchecking "All prices include tax" in regions like the UK/EU where VAT-inclusive pricing is mandatory. For VAT-exempt customers, you'll need Shopify Plus scripts or a third-party app like Exemptify to properly adjust the pricing.

If you’d like help setting this up or want me to help create a custom app for your store, feel free to reach out to me. Thanks!

Rajat

Shopify Expert

[Anchoright]

Thanks. A straight answer at last!

Shopify Plus pricing is ridiculous so that's out of the question. I'll take a look at Exemptify thanks.

Can you send your contact information by private message please.

Cheers, Quinton